Zane Hagy

KPIS: A Roadmap to Wherever You Want to Go

Determining the Key Performance Indicators you want to focus on is the first step in growing your business. Zane Hagy walks you through the process.

Post Pandemic Culture: Chasing Change or Driving Change, It's Your Choice

by Zane Hagy

Beauty PR and Marketing Expert Zane Hagy helps you see where your world may be changing, so you can more easily change with it.

Managing Your Brand through Covid-19 and Beyond

by Zane Hagy

As the public cautiously watches the spread of the Coronavirus, PR Guru Zane Hagy urges salons to begin to form a crisis plan for their brand.

Be a Black Sheep

by Zane Hagy

When it comes to your own brand and services, don't be afraid to stray from the rest of the herd. Zane Hagy's latest blog shows you why you should be a black sheep.

Send Out Some Mystery Shoppers

by Zane Hagy

Do you really understand what the client experience is like in your salon? Marketing Expert Zane Hagy suggests there's a simple way to find out by sending out mystery shoppers, and it's simpler than you might think.

Herd Those Cats (Or, Collect Those Social Media Logins)

by Zane Hagy

Sometimes the best advice is something you already know. Marketing expert Zane Hagy drops in a valuable reminder of the importance of saving and storing your social media passwords.

Don't Market to Yourself

by Zane Hagy

It's human nature to see the world through your own perspective, but when you're designing a marketing message, your target market may be very different from yourself. Marketing guru Zane Hagy helps you keep your target market in mind.

Instagrammable Moments in 5 Easy Steps

by Zane Hagy

Encourage your clients to celebrate their new look by taking a selfie in the salon and promoting it on their social. PR Expert Zane Hagy offers 5 easy steps to get the salon selfie ball rolling.

11 Points to Consider when Raising Your Prices

by Zane Hagy

I’m constantly approached by salons and booth rental stylists who tell me they need to raise their prices, but they’re simply afraid to. As a stylist or salon owner, why on Earth are you afraid to raise your prices? You are buying ...

Communicating in Times of Crisis

by Zane Hagy

Crises happen. We try not to run with scissors, we dot the i’s, we cross the t’s, we are careful about what’s in the background when we take our selfies — but when we’re least expecting it, crises can happen.When a ...

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