building your clientele

A Haven of Opportunity: LifeSpa’s Built-In Clientele Offers Fast-Paced Growth

Salon and spa service providers often struggle to find an employer who will offer them benefits, pay a living wage and provide flexibility for work/life balance. LifeSpa, the nation’s largest full-service salon and spa located inside Life Time Athletic Country Clubs with 150+ LifeSpa locations across North America, offers them all of the above and so much more.

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The Mindset of a Profitable Stylist: Strategies for Success

Becoming a successful stylist requires more than talent and creativity. Coach Dawna Jarvis helps stylists hone in on additional skills that help them reach six figures.

Creating a Great Client Experience in a COVID-19 World

The client experience in a COVID-19 world will be very different. So will the stylist’s experience. How do we still create a warm, welcoming environment for everyone?

Kids in Your Salon Chair: Distraction, Distraction, Distraction

Watching your client go from hair cuts perched on a parent’s knee to seeing them off to college can be rewarding and heartwarming. But it also takes a whole lot of patience when working with children—and knowing the number-one rule.

3 Reasons Why Having the Biggest Book Won’t Make You Richer

When it comes to your client base, less can definitely be more. Building a busy book is critical to long-term success and stability in the beauty business; but stuffing your books full of quick and low quality appointments is doing a ...

5 Ways to Build Your Male Clientele

Men's groomer Patti Davenport, who nabbed American Crew's highest achievement for its educators, offers five tips for gaining guys.1. Request referrals. “Ask your female clients who they know, by saying ‘We have a new ...

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