Management Practices

New Consumer Study Reveals Clients Desire for Products with Sun Protection

Stacey Soble | May 11, 2016 | 8:08 AM
Photo By Getty Images

As clients start booking their summer holidays, it’s time to start organizing a focus table or merchandising display that spotlights your retail products with sun protection, as well as your sunless tanning services. The Benchmarking Company recently polled 4,500 consumers about their knowledge of sun protection products, as well as their needs and desires.

This resulting infograph offers salon owners some helpful insight into what clients want from their sun protection products. Consider printing this out and sharing with the team at the next salon staff meeting. Talk about ways team members can integrate these facts into their client conversations about sun protection.  

Some highlights:

  • 85% are willing to pay more for products with SPF
  • 73% are very interested in UV protection for the scalp
  • 93% use or buy skincare with SPF
  • 70% use or buy moisturizer with SPF
  • 69% use of buy foundation with SPR
  • 73% prefer skincare with SPF because it’s easily added to her daily routine

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Dos and Don’ts When Communicating with Upset Guests

July 31, 2018

They say the key to every great relationship is communication – and handling a guest complaint is no different. It’s not ideal to have to communicate with an upset guest, yet we’ve all been there and it’s likely we’ll be there again someday. Here are the dos and don’ts to keep in mind to help you successfully communicate with upset guests.

Management Practices @vanessapalstylist cutting a precision bob hairstyle. 
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SALON TODAY RECOMMENDS: Strategies for In-Salon Education & Minimizing Stylist Turnover

Lauren Salapatek | May 4, 2018

What kind of continuing education do you have at your salon? Are you inspiring your employees to reach their full potential? This month Aveda Means Business covers topics from in-salon education to minimizing stylist turnover. Learn some ways on how to attract stylists who are passionate about the business and who will fit in with your salon’s culture.

Management Practices Sponsored by L'Oréal Professionnel

OWNER TO OWNER: The David Rios Salons’ Secrets to Providing 5-Star European Service for the Country’s Most Demanding Clients

May 2, 2018

Many of the country’s most brilliant, talented and powerful people live and work in the Georgetown neighborhood of Washington, D.C. They’re politicians, diplomats, attorneys. Also professors and students at the nation’s top universities. So, if you’re servicing these people in your salon, you had better be at the very top of your game.

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