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BREAKING NEWS: Beauty Industry Veteran Reuben Carranza Joins Olaplex as President

“The future is incredibly bright for Olaplex, and I know Reuben, with his experience, talent, and personality, is an excellent cultural and professional fit to shepherd Olaplex into its next chapter of growth," says Dean Christal, founder of Olaplex.

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Stronger, Better, Faster Blonde, FREE

Wella is launching an end-to-end bond repair system: WellaPlex + FusionPlex. For the next 30 days, when you create a MyWellaStore.com account, you’ll receive a free FusionPlex $50 stylist kit on your first purchase.

Coty Professional Beauty Opens New NA Headquarters in Calabasas, CA with Open House and Ribbon Cutting

This new location brings together Wella Professionals, System Professional, Nioxin, Sebastian Professional, Londa Professional, Sassoon Professional, Clairol Professional, Wella Color Charm, OPI and ghd, under one roof.

Strategies Announces 5th Annual Team-Based Pay Conference

Strategies aims to help employee-based salons and spas build a “We” culture at two-day conference in San Antonio, TX on October 21-22, 2018

Sponsored by Wella Professionals, Illinois Salons Come Together to Promote Brain Cancer Awareness

Jeffrey LaMorte and Vance Theodore invited their staff, friends, and family to view the talents of Wella Top Artist Dana Lyseng and Sebastian International Artist Anthony Cole, onstage, demonstrating color, cut, and style techniques during a live runway show.  And all the money raised went to charity, BrainUp.

The Beauty Changes Lives Experience Runway Featured Beauty Excellence and Artistry

The 6th Beauty Changes Lives Experience, held at the Modern Wing of the Art Institute of Chicago on Sunday, April 29, 2018 was a tremendous success in support of The Beauty Changes Lives Foundation. 

Wella Awards Fabio #ICAN Scholarships

Winners were selected based on their creative skills, professional experience, and video submission detailing how the scholarship would impact them personally or professionally.

Beauty Changes Lives Announces the Beauty Teams Presenting Runway Looks at the 2018 Beauty Changes Lives Experience

Eight leading professional beauty brands showcasing a NEXTGEN team who, along with their mentors, will interpret the theme “EXPOSED” in a runway expression done in hair, makeup and nails.

Apply Now:  Spring 2018 Vidal Sassoon Professional Beauty Education “Basic” Scholarships

From now through April 10, the Beauty Changes Live Foundation and Wella’s Hairdressers at Heart are accepting student applications for the chance to win financial assistance and professional exposure.

Challenge Your Creativity: Entries Now Open for Wella North American TrendVision Awards

Wella Professionals is now accepting entries for the 2018 North American TrendVision Awards (NATVA). This year marks the first time the North American TrendVision Awards entries will be accepted via Instagram.