Instagram

Ash Fortis of Butterfly Circus Offers Instagram Tips

Ash FortisXo Hair Studio inVirginia Beach, VAWhere to find her: @XoStylistXo on InstagramFollowers: 129KSpecialty: “Custom tailoring hair—I love being able to give clients one-of-a-kind hair.”Known for: “Creative Color, ...

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Instagram Tips from Butterfly Loft Salons

As David and Alexis Thurston, owners of Butterfly Loft Salons and founders of Butterfly Circus, started hosting dinners with their stylists to discuss social media best practices, they developed a solid list of tips for creating the best social ...

The Relentless Rise of Instagram: Predictions for 2016

Our industry’s love affair with Instagram is far from exclusive. We are not the only ones to embrace its power to communicate and engage, or exploit its flawless perfection for showcasing our genius. During 2015, the beauty ...

The Big Switch Comes to Instagram

The beauty industry’s favorite social network, Instagram, has answered every salon owner’s prayers by unveiling its newly launched account-switching feature, reports digital expert Valorie Reavis of Linkup Marketing.Following months ...

10 Tips To Instagram Stardom

We are often asked how to get recognized on instagram. We know it’s not easy, but it is SOOOO worth it. Many professionals have earned new clients as a result of a great IG page. Ten tips to Instagram stardom here.

Stack Your Insta-Hand

Staying on edge is key to running a successful business whether it’s product, service or social. It’s time to up your ante on Instagram, and we’ve got five cool tricks to show you how.

Digital Directors: Megan Bueschel and Kelly Ehlers

Mario Tricoci's Larry Silvestri and Megan Bueschel bring in Evoke Brand Strategy's Kelly Ehlers to help their styling team develop their own professional Instagram pages and develop a hashtag strategy.

The Power of Mobility: Instant Clients

At Off 7th Salon in Centereach, New York, an active Instagram program brings in 50-60 new clients per week.

Instant Branding With Instagram’s Bite-Size Videos

The move by Instagram this week to introduce bite-sized video will accelerate the seismic shift to communicating via film and online, and provide a new platform to showcase the skills of the beauty industry, predicts social media expert Valorie Reavis of Linkup Marketing.

Nicole Morris on Mobile Devices in the Salon and Spa

As part of Salon Today’s annual Technology issue, we tap industry leaders for insight into how new systems are changing the business of beauty.

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