Stacey Soble

Director of Brand Content Strategy

Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.

Stacey Soble wrote

Jen Akers, Hollywood Hair

The Management Maestro

by Stacey Soble

Having grown professionally at Hollywood Hair since graduating from cosmetology school, General Manager Jen Akers shifted from behind the chair, discovering her passion for management. Today, she is instrumental in the business's daily operations and is credited with playing a key role in helping the salon expand into a second and a third location.

How to Fire a Client

by Stacey Soble

Let's face it, some clients are toxic. Sometimes, saying goodbye to a client is the best thing you can do for your team, your culture and your fellow guests. Owners Daniel Mason-Jones and Eric Fisher share their own experiences, common reasons for letting a client go, and how to do it.

Salons of the Year 2025: Design Journeys

by Stacey Soble

Join us in exploring 24 of the nation's most aesthetically pleasing salons. Hear the owners explain what inspired their design choices and see why their guests love visiting these beautiful spaces again and again. See what's new in furniture and equipment, and gather advice in our Inspiration Center. Brought to you by Minerva Beauty and Phorest Salon Software.

The Heartbeat of Success

by Stacey Soble

As operations coordinator, Candice Hogan keeps Dame Salon Spa running smoothly. Owner Maggie Dame, says Candice is someone she can rely on, dream big with, and weather any storm beside. See what makes their partnership tick.

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