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Rosanne Ullman

Rosanne Ullman

Project Editor

Rosanne Ullman, Project Editor for Modern Salon Media, has been writing for the MODERN SALON family of publications for more than 30 years, contributing landmark articles ranging from a year-long historical series celebrating MODERN SALON's 75th anniversary to a comprehensive tribute to Vidal Sassoon, as well as directing several of Modern Salon Media's custom publishing projects. Rosanne holds a master's degree in journalism from the Medill School of Northwestern University.

Rosanne Ullman wrote

10 Technologies: QR Codes

by Rosanne Ullman

If you’re wondering about those bizarre two-dimensional barcode boxes you’re starting to see in magazines, they’re called QR (Quick Response) codes, and they can be your ticket to delivering information to the most tech-savvy of your clients.

10 Technologies: Collective Couponing

by Rosanne Ullman

Now that we’ve brought up the G word, let’s take a closer look at the collective couponing phenonmenon—is it a good strategy for salons or a bad strategy? While we acknowledge there are many players in this segment, Groupon still leads the pack. We invited two salons to debate the issue, and a third to weigh-in with an industry alternative.

10 Technologies: Hair Color Management

by Rosanne Ullman

Techonology is even finding its way into the color room. Recently, a team that supplies 60 percent of the color formulation for the paint and ink industry got to thinking: why can’t the same technology be applied to ensure error-free, waste-free hair color dispensing at the salon?

Ten Technologies: Web Development

by Rosanne Ullman

While many salons have developed professional websites, many have not learned how to use them to best support their salon business. SALON TODAY invited Mike Cooper, founder of Salonbuilder and the MODERN SALON Site Kit, to share his thoughts on the top five tips for salon and spa online success:

The 12-Step Rx to Work/Life Balance

by Rosanne Ullman

“There’s more to life than work.” Jim Lafferty states that not with sarcasm but with concern. He feels that many of us have sacrificed health, love and fun by letting work dominate our lives. A fitness trainer who reinvented himself as a business executive, Lafferty first climbed the ranks of Procter & Gamble and today is CEO of Coca-Cola-West Africa. Speaking recently to a roomful of salon professionals at the 2011 ABS Business Forum, Lafferty drew upon his personal triumphs and missteps to present a 12-step prescription for work/life balance.

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