While Debra Penzone will share her journey of transforming a 50+ year-old brand to reach new client demographics, Phorest's Britni Volkman will share salon benchmarks and give you new targets, and owners Bonnie Conte and Coral Please will share strategies that drive their retail sales.
Best-selling author Josh Linkner shares reinvention strategies through creativity, while Kecia Steelman talks about how those strategies have been at play within Ulta Beauty.
As clients return with longer regrowth than ever before, salons are using 175% more hair color than normal. Are you accurately recovering that product cost with each and every client?
The flexibility of its monthly memberships and the generous support of its clients helped keep the Hammer & Nails franchise strong during the pandemic, even through the shutdown.
In this informative blog, SASSI's Kathy Lopez walks you through a risk management plan for reopening and operating your salon during the ongoing pandemic, including safety and sanitation practices, insurance needs, and hold harmless waivers.
While salon owners made plans for closing their salons earlier this year and scrambled to fill out PPP paperwork, Eufora went to work designing solid programs that supported their businesses and their teams through the closure and as they prepared to reopen and rebuild.
DaySmart Software's Jeff Dickerson offers useful tips for business management during closure due to COVID-19.
Using Zoom to interview salons around the country, SALON TODAY helps owners share ideas, inspiration and connection through the COVID-19 crisis.
Eurisko's Leon Alexander explores the professional beauty world after salons reopen and points out opportunities for humanity to unite.
Following up on the latest "Staying Strong" webinar from SALON TODAY and ISBN, Interlock's Jordan Becker answers five questions from listeners about her salon's marketing practices during the COVID-19 shutdown.
