Marketing to the Thinning-Hair Client
How do you effectively market a service nobody wants to admit they need? We gathered advice from several owners who regularly work with thinning-hair clients.
How do you effectively market a service nobody wants to admit they need? We gathered advice from several owners who regularly work with thinning-hair clients.
Faced with thinning hair, many clients don't know where to turn, or they are too ashamed to ask for help, but the beauty industry is filled with tools and products to give clients back the confidence that comes with a full head of hair.
The second-annual HAIR+ Summit will be in Atlanta, Sept. 24-26. Find out what to expect from this year's event, and learn what attendees said about the 2016 summit!
It's official! MODERN SALON's HAIR+ Summit returns to Atlanta September 2017.
Attendees at Modern Salon's first HAIR+ Summit agree the event was educational, eye-opening and brimming with options for the clients who need them most.
The second day of the HAIR+ Summit touched on the specifics of textured hair, how to consult a client and how to market hair restoration services. Attendees were also able to choose a path for part of the day that focused either on medical and surgical solutions or extensions, wigs and hair system options.
MODERN SALON MEDIA hosted its first educational summit at the Hilton Atlanta Northeast in Atlanta October 16 and 17, the HAIR+ Summit. The HAIR+ Summit is the only immersive hair loss education event created by salon professionals for salon professionals.
SALON TODAY's Take Action Guide profiles philanthropic organizations supported by and organized for the professional beauty industry. Here we introduce you to Wigs for Kids.
As September was Alopecia awareness month I think it’s important that we dive even deeper into the world of hairloss, pass Adrogenetic Alopecia and Alopecia Areata, two causes of hair loss that I discussed in my last blog.
What is alopecia? Well, to put is simply it is a miniaturization of hair. What does that mean really? When a hair follicle is deteriorated by pollutants or toxins, it causes the hair to become smaller and finer until the follicle remains in the telogen (resting) phase. Crazy right?
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