Close

group 3 marketing

2015 Coaches and Consultants Guide: Group 3 Marketing

group3marketing.com  |  952-475-3269  |  info@group3marketing.com  |  Owned by: Bart and Phyllis ForemanGroup 3 Marketing helps salon owners improve their business by transforming their passive POS system into a ...

Read more

2014 Coaches and Consultants: Group 3 Marketing

Group 3 Marketing helps salons and spas boost their business by focusing their marketing efforts toward current guests.

Eradicate Your Slow Days

Got a time of the week that's a little slower than you like? Group 3 Marketing's Bart Foreman shows you how to fill your book during your slow days.

The Big Deal About Loyalty

Group 3 Marketing's Bart Foreman dismisses salons' belief about client loyalty and recommend three areas where owners should focus to grow their businesses.

Group 3 Marketing 2012

Group 3 Marketing partners with salon owners to create customized marketing programs that focus on guest retention and increasing guest sales.

Mid-Year Beauty Trends to Help You Plan

As I was traveling to the International SalonSpa Business Network in Amelia Island, Florida, this week, I took a moment to identify seven mid-year trends that will continue to impact the beauty industry in the near future. As you begin your planning for the end of 2011 and into 2012, keep these top trends in mind:

Fill Your Chairs

Those of us who thought the technology revolution would make life easier have certainly been disappointed. Technology, especially as it applies to communications has made life in the fast lane almost unbearable. Thanks to smart phones, Facebook, emails, and the internet, we are wired 24/7. Me time and my time are now OUR TIME. The collective hive rules and we serve the modern guest who is real-time, I want it now, and I want it my way.

A Blogger's Take on September's Issue

The September issue of SALON TODAY focused on the new beauty shopper. Two articles stood out – A Window into the Consumer Mind, by Rosanne Ullman, and 1:1 The New Beauty Shopper, a special advertising section sponsored by P&G Professional. Window is a fabulous article about designing retail environments to influence buying behavior. Both articles have nuggets of information for salon owners to carefully consider. Both also missed the mark.

Intergenerational Product Marketing

At the PBA Symposium this summer, Group 3 Marketing created lots of buzz about our intergenerational research that was sponsored by BSG/Cosmoprof and KPSS.

Bye Bye Boomers, Hello Gen Y

If you believe, as we do, that a salon's business strategy has to encompass more than just five-star service to thrive, then join us as we take you to the Sixth Star. Our Group 3 Marketing Sixth Star strategy is simple. It's a customer centric strategy that puts the customer at the heart of every salon. It supports our belief that the marketing landscape is changing in a multitude of directions and is driven by technology and consumer demographics.