customer service

A Transmasculine Perspective on Diversity, Equity, Inclusion and Belonging

After sharing his personal journey of gender transition at Phorest's Salon Owner Summit, Alex Bélisle-Springer talks to SALON TODAY about how embracing diversity, equity and inclusion can instill a sense of belonging with both clients and staff members, specific actions owners can take that will spark both personal and professional growth, and why he felt the Summit was the right time and place for his message.

Read more

The Power of Intuition and Empathy in Elevating the Client Experience Amid Haircare Challenges

Every client who enters your salon carries a unique story, often concealed beneath layers of emotions and experiences. By understanding the unique journeys of your clients, you have the power to uplift their experiences, providing not just hair solutions but also comfort, empathy, and empowerment.

2024 SALON TODAY 200: Customer Service

In Day 3 of the 2024 SALON TODAY 200, meet the salons in the category of Customer Service. These honorees, including Eneth and Michell Eubanks, founders of MW Salon in Ovideo, Florida, know that customer service impacts the overall experience, and salons and spas that deliver it with each and every visit boost sales, as well as client loyalty.

Texting is the Fastest Way to Reach Your Communities

Based on a thousand survey responses, Text Request's 2024 State of Business Texting Report covers how text messaging is being used in business communications today, predicts where the market is heading in the next 12 months and explores what challenges and opportunities this creates for business.

Strategies for Ensuring Long-Term Success and Profitability

Coach Karen Hardee offers strategies for keeping your chairs full and creating the experiences that have clients coming back for more.

Level Up Your Customer Experience

Salon owners Jessica and Charlie opened their first location in 2011, and brought American Express on board from day one. Find out how American Express helps them get the most out of their business.

A Lesson from the Mouse

A magical moment at an amusement park turns a miserable day into a favorite family memory. What does that have to do with salon business? It's all in the creation of the experience.

5 Things Clients Won't Tell You Before They Leave

As service providers, we often wonder why clients choose to leave without providing any feedback. Most of the reasons can be traced back to one key factor: communication. Here are five things your clients might not be telling you.

Customer Service 101 for Cutting Clients on the Spectrum

Brea Retic, barber and co-founder of A Different Cut, offers tips on providing thoughtful customer service to give sensory sensitive clients a positive haircutting experience.

Don't Let Your Great Reviews Create Bad Clients

A healthy roster of five-star client reviews acts as a magnet to draw new clients through your doors. But Owner Amy Pal warns they also build up a set of expectations in that new guest's mind and your team needs to live up to them.

a Bobit media brand

Create your free Bobit Connect account to bookmark content.

The secure and easy all-access connection to your content.
Bookmarked content can then be accessed anytime on all of your logged in devices!

Create Account