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customer service

Don't Get Bored With the Basics

Many salons relaxed their dress codes and their customer service perks as they scrambled to keep up with Covid-19 policies. But now is time to elevate your standards again, says Minerva Beauty's Jeff Grissler and he explains why.

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An Innovative AI Tool to Train Customer Service

Training employees in strong customer service skills can be a never-ending challenge, until now. A new AI tool trains and grades employees on scripts, that you can customize to your preference.

Challenging Clients and the Lessons They Teach

Salon owners share the stories of their most annoying, crazy and ridiculous clients, including what those experiences have taught their teams. (Client names have been changed to protect the guilty.)

The #1 Way to Teach Your Team to Have Incredible Client Empathy

Customer Service Expert John DiJulius shows companies how to create a Day-in-the-Life-of-Your-Customer video to teach their employees customer empathy, and he shares the video he created for his own John Robert's Spa.

Report: Customer Satisfaction in Retail Falls to Lowest Point Since 2015

While much of the Retail sector anticipates a turnaround in 2021, according to the American Customer Satisfaction Index’s (ACSI®) Retail and Consumer Shipping Report 2020-2021, customer satisfaction is not heading in the right direction.

7 Examples of How Art Can Enhance the Client Experience

An original piece of art can elevate the client experience by evoking an emotion, connecting the client to the brand and making the service memorable. See seven of our favorite examples of salon art.

7 Ways to Create an Emotional Connection with Your Customers

Client Service Guru John DiJulius shares seven ways you and your salon team can create an emotional connection with your clients, and why that is more important today than ever. DiJulius follows that up by sharing the most remarkable customer service story he has ever heard and what you can learn from it.

Strengthening Client Relationships through Educational Marketing

Educational marketing informs clients as well as entertains them, and over time it builds trust so you are seen as your community's beauty experts. See how this form of marketing is also good customer service.

3 Strategies to Avoid Customer Loss

Client needs look a little different these days. In order to keep their attention, Deb Hunt of Salon Spa Business Solutions walks you through safe salon and engagement strategies.

The Secret to Retaining Guests After Parting Ways with a Stylist

When stylists leave a salon, it can be devastating to the bottom line if they take their clients with them. Blogger Samantha Georgson explores a technology tool that can help you guide those lost guests to new service providers on your team and retain their business.

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