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STAMP 2017: Inspire Greatness' Geofilters

In honor of Industry Day, Inspire Greatness Aveda Institute develops its own Geofilter, earning it a 2017 STAMP award.

STAMP 2017: Brown and DeLine's Social Media Campaign

Brown and DeLine Salon launches a clever social media campaign where their stylists share their individual talents, and it picks up a 2017 STAMP award.

7 Reasons to Attend Premiere Beauty Classic

This October, the Premiere Beauty Classic gives Midwest owners the chance to attend some great business education when it comes to Columbus, Ohio, October 15-16.

Mindset: Tips from Tech Leaders on Leveraging Technology to Attract and Engage Clients

We invited the sponsors of this technology issue to answer: How can salons and stylists leverage the latest technology to attract new clients and continuously engage existing ones?

Tech Pilots: Birds Barbershop Gets in on the Ground Floor with Facebook's Workplace

At the recommendation of another salon, Birds Barbershops' Jayson Rapaport gets into a testing program for Facebook's new Workplace program and discovers a valuable new tool for communicating with the company's 180 employees scattered across nine locations.

3 Salon Owners Team Up to Give Their Stylists a Crash Course in Photography

With the huge importance that Instagram plays in marketing and building a clientele, it only makes sense that stylists need to be adept at the skills of the social media trade. At Luxury Brand Partner's Idealogue in New York, three salon owners came up with the idea to partner on an educational event centered on social media and photography.

How to Manage a Negative Yelp Review

At Premiere Orlando 2017, Matthew Wiggins of Social Beautify shared pointers for how to manage negative reviews on Yelp and use it as a platform to build your business.

How to Manage a Negative Yelp Review

At Premiere Orlando 2017, Matthew Wiggins of Social Beautify shared pointers for how to manage negative reviews on Yelp and use it as a platform to build your business.

SALON TODAY RECOMMENDS: 5 Areas of Expansion That Every Salon Should Explore

Here are five areas that are smart focuses for development in 2017.

SALON TODAY RECOMMENDS: 5 Salon Business Topics to Be Aware of in 2017

Business is always changing and salon owners need to know the next best practices if they don’t want to be left in the dust. Aveda Means Business has been sharing articles on the ways business is shifting between you and your staff, as well as you and your clients. These are the discussions to be involved in to stay ahead of the curve.