covid-19 uplifting

REPORT: Which Beauty Categories Will Thrive, Which Will Struggle

No surprise that products promoting a cleaner lifestyle--soaps, sanitizers, even shampoos--continue to hold but products that are deemed 'can-wait' items may struggle for years to come, according to this new report from Kline.

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John Paul Mitchell Systems to Produce Hand Sanitizer and Donate to Groups in Need

The company is expeditiously moving forward to manufacture more than 20,000 units of an 80% alcohol spray formula, which will be donated to high-need groups who are facing shortages, such as Southern California first responders, Los Angeles police officers, and low-income families with young children.

CND and the Horst Rechelbacher Foundation Support the Industry During COVID-19

Through Beauty Changes Lives, CND and the Horst Rechelbacher Foundation redirect scholarship funds into relief grants for service providers impacted by COVID-19, and are rallying other companies to follow their lead.

COVID-19 CARES Act Includes Recovery Rebate and Expanded Unemployment Benefits

Includes expanded unemployment insurance benefits and a recovery rebate. Learn about some of the key points of this important legislation.

Apply Now: Emergency Aid for Beauty Professionals

The Professional Beauty Association (PBA) and PBA Charities have created a new fund to help our industry during this unprecedented crisis.

5 Ways to Build a Trusted Brand

As we move through this crisis, we don't know what's on the other side but a healthy and trusted personal and salon brand will be more valuable, than ever. Stylists and owners can start thinking about and implementing these steps now.

10 Step Action Plan for Stylists and Owners

These steps will lead you from fear into action. Stylists and salon owners will find usable information that will help steer them through these troubled waters.

Genbook Launches #SpreadLoveInstead, a Campaign to Generate Income for Service-Based Small Businesses

In response to the coronavirus pandemic, Genbook wants to inspire the public to spread love by getting them to support their favorite service-based businesses.

MODERN SALON: Standing with the Industry In Good Times and Bad

A message from our president during this moment in time to remind you that MODERN's got your back.

#ShowYourRoots Campaign Urges Clients to "Wait for Us"

Step away from the box color. These stylists are asking their clients to please wait until they are open again to touch their hair color.

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