An original piece of art can elevate the client experience by evoking an emotion, connecting the client to the brand and making the service memorable. See seven of our favorite examples of salon art.
Client Service Guru John DiJulius shares seven ways you and your salon team can create an emotional connection with your clients, and why that is more important today than ever. DiJulius follows that up by sharing the most remarkable customer service story he has ever heard and what you can learn from it.
Educational marketing informs clients as well as entertains them, and over time it builds trust so you are seen as your community's beauty experts. See how this form of marketing is also good customer service.
Client needs look a little different these days. In order to keep their attention, Deb Hunt of Salon Spa Business Solutions walks you through safe salon and engagement strategies.
When stylists leave a salon, it can be devastating to the bottom line if they take their clients with them. Blogger Samantha Georgson explores a technology tool that can help you guide those lost guests to new service providers on your team and retain their business.
Your loyal client represents success to your business. The fourth week of the Data-Driven Salon Experience focuses on strengthening that loyalty to build your revenues.
From an eye-opening panel on staff recruitment and retention to examining the seven steps of the client journey, Day Two of the Data-Driven Salon Experience helps you strengthen your business today and prepare for the future.
Meevo 2 launches a new Self-Pay tool, encouraging clients to checkout chairside with a credit card on file. In addition to helping salons implement a contactless procedure, owners are discovering the tool eliminates congestion at the front desk, helps with staffing issues and is even boosting retail sales.
Beyond the physical and emotional impact of cancer, victims also suffer financial hardship. A new digital guide from CouponChief helps patients break down the costs of cancer, points them to helpful resources and offers money-saving strategies. Share this free resources with guests who share their cancer journey with you and your team.
“We have found that customers are ready to adopt touchless check-ins and check-outs. They appreciate the simplicity and convenience. And they also understand how it helps everyone maintain health and safety guidelines during COVID-19.”
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