Stacey Soble

Director of Brand Content Strategy

Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.

Stacey Soble wrote

The team from Lux Salon in Fullerton, CA.

2020 SALON TODAY 200: Salon Leadership

by Stacey Soble

It's Day 9 of the 12 Days of the SALON TODAY, and we're excited to debut the 2020 honorees in our newest competition category--Salon Leadership. These owners develop a vision for the people they lead, then inspire them to follow that vision. At the same time, they carve out leadership opportunities within their salons so their team members continue to grow.

Gadabout's Frank Westerbeke and Stylist Macy (right) roll out the carpet for client Catherine's...

Editor's Note: Salon Finder

by Stacey Soble

After reading a copy of SALON TODAY at her longtime salon Penzone Salons + Spas, a client reaches out to Editor Stacey Soble to help her find a salon after her move to Tucson, AZ. The team at Gadabout Salon Spas welcome her with open arms, while Debra and Chuck Penzone give their former client a surprise that makes her feel like a celebrity.

The team from Salon Allure in Huntsville, AL.

2020 SALON TODAY 200: Philanthropy

by Stacey Soble

On Day 4 of the 12 Days of the SALON TODAY 200, we celebrate the 2020 honorees in the category of Philanthropy. These owners lead with their hearts—searching their communities for causes where their talent, time and money can bring the most positive change. At the same time, they know the goodwill generated and the connections forged help grow their own businesses.

The team from Let 'Em Have It Salon in Denver, CO.

2020 SALON TODAY 200: Employee Education

by Stacey Soble

It's already Day 3 of our 12 Days of the SALON TODAY 200 and time to celebrate the 2020 honorees in Employee Education. These salons develop educational systems that enhance the skills and confidence of their newest team members while encouraging seasoned staff to continually stretch creatively.

Welcoming clients to Ellie K Salon in Frisco, TX.

2020 SALON TODAY 200: Customer Service

by Stacey Soble

On Day 2 of the 12 Days of the SALON TODAY 200 we are proud to celebrate the 2020 honorees in Customer Service. These salon and spa teams know that how you make a client feel is as important as the precision of her cut or the dimension of her color, and they deliver on that feeling with each and every visit.

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