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Stacey Soble

Stacey Soble

Director of Brand Content Strategy

Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.

Stacey Soble wrote

A beautiful graphic of the earth with the salon today logo and article's title, "The Benefits of Greening Your Bottom Line."

The Benefits of Greening Your Bottom Line

by Stacey Soble

For Earth Month, we explore how the professional beauty industry is shifting its position as major waste contributor to a leader in sustainability. We take a closer look at Green Circle Salons, as experts and owners share their favorite environmental sustainable business tips. And, Nicole Rechelbacher shares what it was like to grow up with the industry's biggest environmental pioneer as her father.

Allie Harris, spa coordinator at Revive Salon and Day Spa in Findlay, Ohio.

Cultivating a Culture of Excellence

by Stacey Soble

Spa Coordinator Allie Harris coordinates spa days and private events at Revive Salon & Day Spa, while managing inventory and addressing the needs of the spa staff. Owner Ashley Boehler says Harris provides the team with both visionary and directional leadership.

Headshot of Ameet Kallarackal

AI and the Customer Journey

by Stacey Soble

Before Glammatic's Ameet Kallarackal steps onto the mainstage at Data-Driven Salon Summit, May 17th, he stops by and gives us a sneak peek at his upcoming session and how his subsequent roadmap will give you a personalized road map.

2026 SALON TODAY 200: Growth Part 2

by Stacey Soble

It's Day 10 of our SALON TODAY 200 reveals, and we've reached the end! Today, we toast the honorees in the second half of growth--the salons, spas, and barbershops that constantly strive to build stronger bottom lines, including Brandy Smith Stephens in Baton Rouge, Louisiana.

The Business of Color Cover Image

The Business of Color

by Stacey Soble

While color services are the clear revenue driver in most salons, it's up to owners and managers to ensure they also spur profitability. In this digital feature, we explore how owners can help their colorists deliver business-building color services and add-ons, and how today's technology and tools can help forward-thinking salons increase profit margins.

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