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Stacey Soble

Stacey Soble

Director of Brand Content Strategy

Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.

Stacey Soble wrote

A Taste for the City in the Suburbs

by Stacey Soble

The acoustic slat-accented front desk, elegant coffee bar with penny tile and Arhaus chandelier add some luxurious design accents to Pure Capelli Salon and Med Spa in Huntersville, North Carolina, one of our 2025 Salons of Distinction. Tour the space with Owner Kelly Grathwohl.

Maximizing Space with a Modern Industrial Vibe

by Stacey Soble

Double-sided stations and a compact footprint help a California salon maximize revenue potential with 40 stations, six treatment rooms and a nail area. But it's Salon Midori's modern, industrial and organic vibe that helped it snag a Salon of Distinction award in our Salons of the Year competition.

A New Year, A New Administration and the Industry's Strongest Opportunity to Gain the 45B Tax Credit

by Stacey Soble

SALON TODAY catches up with ISBN's Frank Zona, Gordan Logan and Rhoda Olsen shortly after their trip to Washington D.C. to discuss how a more united and active industry combined with a new administration and the current high visibility on tips and taxes in the U.S., offers professional beauty it's best chance on getting tip tax legislation passed, allowing it to have the same 45B tax credit that the food and beverage industry has enjoyed since 1993.

The Charming Jewel Box

by Stacey Soble

Nestled in Atlanta's upscale Chastain area, Salon O'Neil caters to discerning with stunning floors, floor-to-ceiling windows and Christian Lacroix Maison wallpaper. Take the tour of this 2024 Salon of Distinction.

Clockwise from upper right, Christine Booher, Kate Greisser, Lori Obiedinski and Stacey Soble share time managment tips on a recent webinar underwritten by Aura Salonware.

Managing the White Space

by Stacey Soble

Increased openings in the schedule are a result of economic times, but your team members still can make these windows of time incredible productive. Managing white space was just one of the many effective time management salon leaders shared in one of our recent complimentary webinars you can watch on demand.

Laid-Back Luxury

by Stacey Soble

Originally a textile mill, the 120 year-old building that houses Six Ten Salon and Boutique brings historic architectural charm to the design, while a mural painted by a local artist brings modern character. Take the tour of this Salon of Distinction from our 2024 SALONS OF THE YEAR.

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