SHOPPING TIP: “Always think of your customer ﬁrst, when choosing salon equipment. Their comfort and enjoyment of the atmosphere is essential to having them return. When you buy a beautiful European chair, you need to remember to check the inside width of the chair to ensure there is enough room for every client to ﬁt comfortably.” -Luca Fonte, Belvedere North American market lead, Maletti Group
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Inspired by classic design, the Eufemia Styling Chair from Belvedere has, among its main perks, versatility. This creates a comfortable space while balancing innovation. The wide color range allows an even stronger personalization of this product so that it can answer all contemporary project needs.
“The future is incredibly bright for Olaplex, and I know Reuben, with his experience, talent, and personality, is an excellent cultural and professional fit to shepherd Olaplex into its next chapter of growth."
As a California bill that makes it legal for anyone working in a salon or barbershop to wash, condition, blow dry or style hair without training or a license passes the state's senate, the Professional Beauty Association takes action to try and stop it.
Ideas That Evoke, a digital, social and public relations agency serving clients in the beauty, salon professional, lifestyle and luxury industries, recently announced the expansion of its business to the West Coast.
THE LOOK: ALL STARS, the TV series focused on head-to-toe makeovers, is announcing the official partnership with the North American Hairstyling Awards (NAHA), the premier photographic hairstyling competition.
During this webinar, MODERN SALON Media Publisher Steve Reiss shared recent industry research highlighting what your male clientele wants and how to make them your best clients. Men’s hair icon and founder of The Grooming Collective Kurt Kueffner walks you through the steps to perfecting men’s consultations, ensuring their loyalty.
The Data-Driven Salon Summit hosted by SALON TODAY and ZeeZor amassed leading salon and spa owners in Atlanta in late May. The summit inspired attendees to grow their businesses by analyzing their performance data and sharing best business practices.
Minerva’s Exodus Double-Sided Styling Station in distressed wood features clean, modern lines, and it is double-sided to support two stylists. Its features include two full-length mirrors, two pull-out work trays, six drawers, two concealed cabinets and built-in appliance holders.
With full reclining capability, a motorized base and hammock-like comfort, the Yume Espoir makes extended services a breeze, allowing salons to add new services such as scalp spa treatments and hair glazes.