retailing

Data Stories: Starting with the Big Picture

Before she takes the stage at the Data-Driven Salon event in Atlanta June 25-26, Hair and Co. BKLYN's Allyson King shares her goal-setting process with her employees and it all starts with the big picture.

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Data Stories: Salon Management by the Numbers

Before he takes the stage at Data-Driven Salon in June, Monty Howard talks about how he uses data to get the team's buy-in on sales strategy, as how to make a point in one-on-one meetings.

How To Successfully Retail With Profit-Driven R.O.I Strategies

Salon industry veteran Alan Benfield Bush offers some tips for how to evaluate your product mix and how to set measurable retail goals.

The Art of Suggestive Selling

Rosy Software's Jim Bower is back with a blog filled with different strategies for suggestive selling, which can boost the salon's bottom line.

Why Professionals SHOULD Sell Retail Products

It has been a problem in our industry for years - retailing. Many salon pros have trouble seeing beyond the artistry and find it difficult to sell products to their clients. In this brief video Cody Fullerton of Living Proof confronts the situation and shares why salon pros should encourage their clients to buy products to maintain their hair between salon visits.

Virtue Announces Creative Director Adir Abergel

Abergel was drawn to the brand by the results of the products, which are formulated with protein Alpha Keratin 60ku. This protein is recognized by the body as its own and is pulled to where it is needed in the hair to smooth, resurface and fill in cracks of damage.

Bassett Salon Solutions Opens New Location in Los Angeles

The distributor of professional salon products is opening a store in West Hollywood, CA.

It's A 10's Super Bowl Commercial Celebrates the Beauty of Diversity

Last night, It’s A 10 Haircare  made beauty industry history as the first independently-owned, professional hair care brand to secure a Super Bowl commercial spot. Not only that, but the ad, titled, "Four More Years," made a bold statement that has made it one of the most talked-about of the night.

Inspired Ideas: The Weekly Huddle

Emerge Modern Salons & Spa hosts a weekly huddle that inspires the team while enforcing their retail skills--and it's all conducted by the team members themselves.

2017 Salon Today 200: Retail and Merchandising

These 2017 Salon Today 200 Honorees in the category of Retail and Merchandising understand that retail success requires the pull of the entire team--from the owners and front desk team who design promotions and creative displays to the service providers who educate each client.

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