Salon Today

July 2017

When salon owners partner with product developers to test new technology in real-world situations, an entire industry innovates. This month’s special technology issue focuses on four test-pilot salons—Arrojo Studio owned by Nick Arrojo, Voga Salon owned by Armando and Ashlee Laya, Izzazu Salon, Spa & Serata owned by Emilio Cornacchione and Gino Chiodo, and Birds Barbershop owned by Jayson Rapaport and Michael Portman—who have strategically partnered with STX Software, Salon Clouds, Smarter Lifestyle Network and Facebook’s Workplace. We find out how those relationships are mutually beneficial, as well as how their efforts impact the tech game for us all.

From the first-ever Data-Driven Salon Summit, salon leaders, including Van Council, Monty Howard, Robert Cromeans, Laura Ortmann, Allyson King, Jim Pacifico, Scott Missad and Jana and Frank Westerbeke—share their Data Stories—tales of how they’ve specifically leveraged their data to build their success.

Studio7 Salon and Spa’s Krista Harvey explains how she pulled herself out of debt and built a thriving salon culture after she embraced team-based pay.

Plus, tech gurus share their wisdom in a special edition of Mindset, and the 2017 Software and Technology points you in the right direction when it comes to shopping for salon technology.

In This Issue


The 2018 Software and Technology Guide

| July 25, 2017

Technology plays a strong hand in the way successful owners lead their salons, and now the options go far beyond appointment scheduling. This software guide by SALON TODAY introduces you to a variety of digital products to add to your management toolbox.

Article Ashlee and Armando Laya, owners of Voga Salon in Overland Park, Kansas.

Tech Pilots: Voga Salon and Salon Clouds

Laurel Nelson | July 17, 2017

When Armando Laya, co-owner of Voga Salon in Overland Park, Kansas, tests a Salon Clouds product and provides feedback, the company's owner Dilan DeSilva responds with a customized app.


The Room Where It Happened

Stacey Soble | July 1, 2017

The Data-Driven Salon Summit was “a chance to see how some of the ‘big boys’ do it with real-world, actionable examples of things you can implement in your salon to drive bottom line results and have a positive impact on culture.

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