Salon Management
This Stylist is Bringing Affiliate Marketing to Pro Beauty
When she opened her salon five months ago, Michele Pritchard knew she wasn't going to stock her shelves with retail. Instead, she wanted to utilize affiliate codes so guests could shop for their own product directly from beauty brands--and she could make commission.
by Jamie Newman
Three Things V's Barbershop is Working On Right Now
To help support their members through the COVID-19 crisis, ISBN's online newsletter MUSE shares the ideas and words of encouragement from salon leaders. Here, Emily Brown COO of V's Barbershop shares the three things she's focused on, a bright idea and how she's keeping her spirits up each day while sheltering in place.
Qnity's Tom Kuhn Explores the Confusion Behind the Payroll Protection Program
Small businesses flood banks with applications for Payroll Protection Program loans after Congress passes the CARES Act, but banks aren't equipped to process or fund the loans, leaving everyone in a state of CONFUSION. While you navigate these unprecedented waters, Qnity's Tom Kuhn offers some sound financial advice.
by Tom Kuhn
Tippy's Virtual Tip Jar Helps Clients Send Tips and Positive Message to Service Providers
The tipping app Tippy introduces TipIt Fwd, a feature that allows clients to tip their favorite service providers, showering them with positive messages and help when most are not allowed to work through the COVID-19 crisis.
by Stacey Soble
A Year of Business Transformation for Metropolis Hair Fashions
Winning SALON TODAY's Total Salon Makeover initiated a year of change for Metropolis Hair Fashions in Knoxville, Tennessee. Read the salon's diary of transformation, and find out how the owner plans to keep change a constant now that the makeover is completed.
by Stacey Soble
CBD Can Provide Hairdressers and Clients Sweet Relief
Aches, pain, or just need to unwind? CBD can help. Lindsay Solomon created HempBeauty CBD-infused products with this in mind.
by Jamie Newman
SALON TODAY's SalonShare Resource Center Shares Important Documents to Get You Through COVID-19
As you pivot to take care of your team, your clients and your business during the COVID-19 crisis, SALON TODAY initiates a resource center where other salon owners and industry experts are sharing valuable documents that you can use as inspiration to create your own.
by Stacey Soble
3 Tips for Juggling Work and Children at Home
Many working beauty professionals are finding it challenging to be cooped up at home, especially with young children. Stylist and Salon Owner Anna Peters offers some helpful tips.
Landlord Rent Assistance Followup Letter
This letter drafted by Minerva’s Jeff Grissler is intended to help salons send a second letter to landlords who have not responded to their first letter asking for rent assistance and/or reduction.
Restructuring Your Commercial Lease in Times of Crisis
Minerva's Jeff Grissler offers some solid advice about restructuring your commerical lease during the COVID-19 crisis, then visit our resource center to download his template to get you started.
PERSONAL STYLE: Eva Scrivo
Learn more about Eva Scrivo, owner of the Eva Scrivo Salon and Academy in NYC. Scrivo is known for not just her signature balayage technique, but for creating beauty wherever she goes.
5 Ways to Build a Trusted Brand
As we move through this crisis, we don't know what's on the other side but a healthy and trusted personal and salon brand will be more valuable, than ever. Stylists and owners can start thinking about and implementing these steps now.
by Anne Moratto
COVID-19—Landlord Rent Reduction Letter—Salons and Spas
Drafted by Minerva’s Jeff Grissler, this templated letter was developed to help guide the owners of salons, spas and barbershops in asking for rent assistance from their landlords in light of the COVID-19 Crisis.
COVID-19 Landlord Rent Assistance Letter—Cosmetology School
Drafted by Minerva’s Jeff Grissler, this templated letter was developed to help guide the owners of cosmetology schools in asking for rent assistance from their landlords in light of the COVID-19 Crisis
Salon/Spa COVID-19 Crisis Petition Letter to the State of Massachusetts
Developed by a consortium of owners of salons, spas and wellness facilities, this letter was developed to petition the State of Massachusetts for crisis relief. Based on a letter developed by the restaurant association, Massachusetts owners share this as example for salon and spa owners in other states.
Zona Salons’ FAQ
A thorough FAQ about coronavirus of COVID-19, this document was developed for the internal staff of Zona Salons in Massachusetts. Zona Salons share this for salons looking to create a similar document.
Zona Salons’ Closure Announcement to Their Community
Developed by Zona Salons in Massachusetts, this letter informed their clients and community about their closure due to the COVID-19 Crisis. Zona Salons offers this as an example for owners looking to create similar communications.