Salon Management
Zona Salons’ Closure Announcement to Their Community
Developed by Zona Salons in Massachusetts, this letter informed their clients and community about their closure due to the COVID-19 Crisis. Zona Salons offers this as an example for owners looking to create similar communications.
Great Clips’ Salon Closure Checklist
Developed specifically to help Great Clips’ franchisee owners through a COVID-19 related closure, this checklist also helps guide other salons, spas and barbershops through some recommended steps to take when closing their businesses during a mandated or voluntary shutdown.
10 Step Action Plan for Stylists and Owners
These steps will lead you from fear into action. Stylists and salon owners will find usable information that will help steer them through these troubled waters.
by Anne Moratto
15 Ways to Work ON Your Business When You Can't Work IN Your Business
If the COVID-19 pandemic has you closing your doors for the next two weeks, that doesn't mean you can't continue to work on your business. SALON TODAY gives you a list of ideas.
by Stacey Soble
To Close or Not to Close? That is the Question
Eurisko's Leon Alexander offers some rationale around the decision to 'suspend' your salon business in light of the COVID-19 crisis, as well as some nice messanging from salons who have voluntarily closed.
Communication Maintains Connections During COVID-19
In this blog, STX Cloud's Jeff Mason offers a number of ideas for strengthening your business during a the COVID-19 business slowdown or closure. Now is the time to roll up your sleeves and get busy.
8 Tips for Navigating Your Small Business Finances
Qnity's Tom Kuhn offers tips for weathering the financial storm of COVID-19. His educational video includes 8 steps.
by Stacey Soble
VIDEO: Disaster Assistance Loans for Small Businesses Impacted by Coronavirus (COVID-19)
They will also provide businesses with an immediate 3-month tax holiday.
by Anne Moratto
10 Business Communication Tips to Take Back Control During COVID-19 Crisis
The World Health Organization's announcement about COVID-19 pandemic is raising many uncertainties and questions about the way business will now be conducted around the world. In the face of this unusual situation, companies often do not know what to do and how to communicate with customers, partners and even their own employees. The founder of the digital communication agency Blue Oceans PR share tips on how to manage this situation.
Tips for Strengthening Your Sanitation Practices During the COVID-19 Outbreak
While salons are starting to see cancellations from cautious guests avoiding public places during the corona virus crisis, it's more important that ever to be extra vigilant about sanitation practices, while communicating to your clients the safety steps you're taking. SALON TODAY recently tapped Tamara Johnson Shealey, a beauty licensing and public health advocate, who shares some sage advice.
by Stacey Soble
Service Spotlight: Face Haus and Atolla Partner on a Personalized, Data-Driven Facial
Using sensors to measure a client's personal hydration, moisture and pH levels, Face Haus estheticians perform customized facials, while sending data to product manufacturer Atolla, which delivers a personalized serum to the client's front door.
by Stacey Soble
Anthony DeFranco Honors Ten Inspirational Women
Anthony DeFranco of Anthony DeFranco Salon & Spa recently marked 30 years of business in the salon and spa sector in a unique way: giving back to the community that has supported him by honoring 10 inspirational women for the personal challenges they have overcome.
The Miracle Worker: How One Salon Owner Built a Hair Extension Empire
In the posh River North neighborhood of Chicago, salon owner Ursula Sienko sat down with MODERN SALON to showcase her unique approach to her thriving extension business.
Editor's Note: The Talent Storm
Editor Stacey Soble shares a letter she received from an owner detailing the current struggle in recruiting and retaining talent in the salon.
by Stacey Soble
5 Ways Becoming an Educator Changed My Life Personally and Professionally
Do you have a bright star on staff whom you think would make a perfect national educator? Ever wonder how pursuing an education tract would help them and your salon flourish? Kevin.Murphy's Kate Reid recently pontificated that idea and developed a list of ways becoming an educator has shaped her personally and professionally.
Salon Features Designed with the Stylist In Mind
"Good stylists want to work at relevant high-end salons….and good customers flock to where the good talent is." Here's how this salon is staying relevant and showing area salons how to do the same.
by Jamie Newman
Data-Driven Salon Summit 2020: Where Salons Grow through Data
In its fourth year, the Data-Driven Salon Summit creates a forum where attendees learn from the brightest salon owner and experts in professional beauty.
by Stacey Soble