Staff

Editorial

Our editorial team is composed of seasoned beauty and salon industry professionals and writers who are passionate about delivering the latest news, trends, and insights to our readers. Our collective expertise spans various aspects of the beauty world, from hair and makeup to salon business and wellness. With a commitment to excellence and a finger on the pulse of the industry, our editorial staff strives to provide accurate, timely, and engaging content that helps beauty professionals stay informed and inspired. Whether it's news, the latest beauty trends, or in-depth features, our team is dedicated to supporting the success and growth of the beauty community.

Staff wrote

STAMP 2018: Creating a Salon Mantra or Mission Statement

STAMP 2018: Creating a Salon Mantra or Mission Statement

by Staff

When Penzone Salon + Spa opened its newest location in May 2018, it took the opportunity to completely reinvent the brand. Working with business consultant Venn Brand Group and the micro agency The Wonder Jam, the salon realigned its spa mantra to “We improve lives from the outside in.” This mantra supports the salon’s new holistic approach to beauty.

Will It Play in Peoria?

Will It Play in Peoria?

by Staff

In Editor Stacey Soble's monthly column, she snags an opportunity to watch Heather Bagby teach a Summit Stylist class and witnesses the power of stylists embracing their numbers.

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