Why build a salon when you can build a brand? Know what your brand stands for. For us that’s fashion. Our fashion-conscious clients want to be ahead of the curve so we are not following fashion, we are developing fashion. From the catwalks to the sidewalks of our salons. So, make sure you and everyone knows what you stand for!
After reading a copy of SALON TODAY at her longtime salon Penzone Salons + Spas, a client reaches out to Editor Stacey Soble to help her find a salon after her move to Tucson, AZ. The team at Gadabout Salon Spas welcome her with open arms, while Debra and Chuck Penzone give their former client a surprise that makes her feel like a celebrity.
A salon’s revenue and profitability can be significantly affected by missed appointments and last-minute cancellations. Here are five ways to reduce no-shows, including using online appointment booking.
It's already Day 3 of our 12 Days of the SALON TODAY 200 and time to celebrate the 2020 honorees in Employee Education. These salons develop educational systems that enhance the skills and confidence of their newest team members while encouraging seasoned staff to continually stretch creatively.
Salon POS solutions range in price from free to $200/month and up. Typically prices are based on the number of users, and there may be additional costs for installation, hardware, and payment processing.
Whether you manage a one-person salon or a large chain, a salon point-of-sale (POS) system that meets your business’ specific needs provides vital help with payments, scheduling, reporting, and more.
CBD massage is a luxurious, non-psychoactive, stress-relieving experience with anti-inflammatory benefits, now available in Los Angeles, Orange County, Inland Empire, Palm Springs and San Diego but set to expand.
A new study from the UBC Sauder School of Business proves today's consumers want products and services that are customized to them, which may make you rethink some of your marketing messages.
Black Friday and Small Business Saturday kick off the holiday shopping frenzy, and salons who are prepared can reap big retail sales. Shortcuts' Founder Jo Burgess offers these six helpful tips.
Videos
In our video section, watch salon professionals in action, listen to the advice of salon business experts, and tour inside the world’s top salons.
Salon management software helps strengthen your relationship with clients by raising the bar on customer service at appointment time, as well as helping you stay connected between visits.
Are beauty pros really making money on Instagram? Yes, yes and YES. Get the inside scoop and learn the top ten tips on what you have to do to make the platform work for you.
A new survey of 1,000 owners by Phorest Salon Software discovers that almost half have considered giving up their dream of salon ownership--then the survey explores the reasons these owners are feeling so overwhelmed.
To help you prepare your strongest technology toolbox, this webinar invited five successful salon owners to share and discuss their favorite tools to grow their businesses in a challenging, ever-changing landscape.
Ammon Carver, Chief Artistic Director for Ulta Beauty, paired with Cosmetologists Chicago to teach stylists how photo-shoot-ready hair can change the salon space.