Salon Management
Using E-mail Blasts
Time to kill? Design an e-mail list that blasts subscribers with available appointment times for the week—like Rochester, New York’s Pharaoh’s Hairum salon did.
The Minardi Perfect Lighting System
For years, Beth and Carmine Minardi preached about the importance of the right lighting for successful hair coloring and design work.
Subliminal Spaces: Dre’s in Scottsdale
Dre’s in Scottsdale incorporates psychology into its design to sway consumer behavior.
by Stacey Soble
Marketing: Creative Menus
Lure BEAUTY-hungry clients into your salon with creative and tantalizing menus.
by Stacey Soble
Enter to Win a TouchSuite Salon POS
This year, TouchSuite is celebrating the launch of its TouchSuite Salon POS (Point of Sale) by giving away a complete touch screen management system.
Get In Touch
February is the month to reach out and touch the ones you love—show your love for your salon by getting in touch with your business with a new touch screen management system.
Oster with Hairdressers on a Mission
David Guerin, Global Artistic Director for Oster Professional and owner of The Cutting Room, in Albany, Oregon, along with his daughter Shannon Guerin Van Deusen, recently joined forces with Hairdressers on a Mission.
Owner to Owner: Kathy Tomczyk
A conversation with Kathy Tomczyk of the Experience Salon and Spa.
Personalized Gift Ideas for Salon Employees
Consider these personalized gift ideas to show staff your heartfelt appreciation.
14 Salons and Their Charitable Activities
Looking for a way to share the love? From cut-a-thons to fashion shows to donating beauty services, 14 salons profile their charitable activities.
Igniting an Industry: Vidal Sassoon
Remembering his difficult childhood, visionary Vidal Sassoon focuses his passion on building homes for families displaced by Hurricane Katrina.
Mania's Hairstyling, New Jersey
An owner blends superior customer service with a client-sharing objective to develop relationships based on trust and care.
Pretty in Peppermint
Satisfy client cravings for holiday flavors with these peppermint-scented services.
National Photo Competitions
Cultivate creative muscle and boost team spirit by encouraging interested staff members to participate in national photo competitions.
Finding the ‘It’ Factor
The further you reside on the side of extraordinary, the brighter your “it”—what makes your business special—will shine, setting you apart from the competition.
Merging Marketing and Philanthropy
Since its inception seven years ago, Avalon Salon in Deer Park, Illinois, established a tradition of celebrating its business birthday each year by hosting clients for complimentary services, raffles, food, drinks and music.
Boost Sales with Electronic Gift Certificates
Oveeta Software now offers eGift, a service that allows a salon’s clients to go online to select a desired card for any occasion, enter in a monetary amount or select a service, and pay.