Salon Management

Salon Management|Articles|Aug 11, 2015

Lavish's Life Stylist Boosts Retail Sales

Kristi Brehm, owner of Lavish in Webster, Texas is serious about retail. She’s removed her front desk in order to get staff out on the floor, greeting clients and assisting them. She conducts weekly product focus classes with her team so ...

by Stacey Soble

Salon Management|Articles|Dec 15, 2014

2015 Salon Today 200: Retail and Merchandising

One of the most challenging management tasks in the salon is to motivate staff to retail products, but those who succeed quickly discover a path to higher profits. To challenge applicants in this category, we asked them to put together a ...

by Stacey Soble

Salon Management|Articles|Oct 16, 2014

Tips for Retailing Skincare for the Holidays

While joyous, the holidays can at times be stressful, making the pampering skincare treatments salons and spas provide especially important. However, the seasonal onslaught of gift shopping and festive gatherings finds clients limited in both ...

by Stacey Soble

Salon Management|Articles|Jun 9, 2014

BUSINESS BUILDER: Girlfriends Night Out

In today’s world many of us as business owners struggle to think of new ways to attract new business. Here's a way to make shopping easier, provide ultimate customer satisfaction and to show off your salon.

by Jeff Grissler

Salon Management|Articles|Apr 16, 2014

Aromatic Edutainment: Salon Roux's Retail Event

To launch a new personal and home fragrance line in its retail boutique, Salon Roux brings in the manufacturer’s founder for an afternoon of custom blending fragrances for clients.

by Stacey Soble

Salon Management|Articles|Apr 1, 2014

The Business of Hair Color: Don't Forget to Retail

Chris Sulimay points out the best time to retail to color clients.

by Stacey Soble

In The Know|News|Mar 17, 2014

Gift Cards Infograph

Linkup Marketing’s latest infograph reveals business-building facts you don’t know about those gift cards you’ll be selling this Spring.

by Stacey Soble

Salon Management|Articles|Mar 2, 2014

2014 March Musts: Reviewing Retail

Peter Millard reviews some key rules of retail in the March issue of Salon Today.

by Stacey Soble

Salon Management|Articles|Mar 2, 2014

Reviewing Retail

SALON TODAY’S Musts Column tends to take a spring cleaning theme each March, but this year, we thought we’d take a moment to review some key rules of retail, according to Peter Millard, author of Reinventing Space: The Clear Logic to Successful Salon Design and Retail Merchandising and the creator of Peter Millard Salon Lighting. In his book, he recommends the following:

Salon Management|Articles|Dec 13, 2013