Marketing & Advertising

SALON TODAY RECOMMENDS: 5 Salon Business Topics to Be Aware of in 2017

Business is always changing and salon owners need to know the next best practices if they don’t want to be left in the dust. Aveda Means Business has been sharing articles on the ways business is shifting between you and your staff, as well as you and your clients. These are the discussions to be involved in to stay ahead of the curve.

Sponsored by Aveda Means Business

Larisa Love Celebrates Being a Girl Boss at Her New SoCal Salon

Born in the Ukraine, raised in Los Angeles, exploding on social, Larisa Love is now nurturing her creative spirit and a team in her new salon.

Premiere Orlando Adds Social Media Classes to its Business Lineup

With the desire of helping salon professionals tap into social media marketing to build their businesses, Premiere Orlando 2017 is adding a host of social media classes to its business lineup.

Premiere Orlando Adds Social Media Classes to its Business Lineup

With the desire of helping salon professionals tap into social media marketing to build their businesses, Premiere Orlando 2017 is adding a host of social media classes to its business lineup.

Paul Tate Joins Linkup Marketing on its New Mission

Paul Tate joins digital marketing and beauty branding agency Linkup Marketing.

Sue Pemberton Shares Her Secret for Remembering Color Formulas!

Get the MIA app that color connoisseur Sue Pemberton used in her Facebook Live for free today!

Sponsored by Suretint

The Top Tool To Grow Your Business, #Hashtags

If you tag it, they will come.

Learn How to Create Social Media Magic

Stylists Jamie Dana and Jay Wesley Olson team up on a social media workshop that will help attendees avoid pitfalls, cultivate an online presence and develop their personal brand. Held at LBP Studios in Miami, Florida, the workshop is open to all and offers a number of dates to choose from.

Creating the Perfect Instagram Page & How to Get Re-grammed

MODERN SALON recently held a class at Redken Symposium called, "How To Get Re-grammed." Editor in Chief Alison Alhamed and Beauty and Fashion Director Maggie Mulhern offered up their top 9 tips on how to create the perfect Instagram page for beauty professionals.

What You Need to Know About Snapchat Spectacles

Snapchat Spectacles just launched, but how does this social media gadget help stylists and salons?

The DOs and DON'Ts of a Great Salon Website

Rosy Software's Jim Bower is back with a blog full of top tips for building your own successful salon website.

Expert Advice: Marketing Your Color Services

Marketing your color services in a media-savvy world boils down to beautiful hair and happy clients. Here, industry leaders share their favorite tools for marketing color services.

STAMP 2016: Ginger Bay's Social Media Campaign

Ginger Bay in St. Louis picks up a STAMP award for it's Spatacular social media contest.

STAMP 2016: Urban Betty's Social Media Campaign

Love Your SelfieUrban BettyAustin, TexasOwner: Chelle NeffTo kick off the Love Your Selfie campaign, Neff installed #urbanbetty decals on all the station mirrors and offered guests a complimentary travel-sized product when they posted and tagged ...

STAMP 2016: Salon Art-Tiff's Social Media Post

Pick a TeamSalon Art-TiffEphrata, PAOwned by: Sue BurkholderHaving a little fun with the Superbowl, Salon Art-Tiff took a picture of Burkholder and Cindy, the salon’s coordinator, photo-shopped team helmets on them and asked clients if ...

5 Tips for Handling Bad Salon Reviews

Criticism for any business can be difficult to navigate. Social media and review sites provide countless opportunities for customers to voice their frustrations. Missteps in how you handle these complaints can have a tremendous ripple ...

Glamiris of Butterfly Circus Offers Instagram Tips

Butterfly Circus artist educators share their favorite social media tips and successes.Iris SmithLUX Salon inStockton, CAWhere to find her: @Glamiris on InstagramFollowers: 145KKnown for: “Creating versatile work and major color ...