Salon Management

This Money-Making Service Will Help Grow Your Salon Business

In today’s world, it’s not enough to offer a complete line of beauty services for your clients. You also need to offer the best money-making services to keep your salon growing and producing top dollar sales and revenue. We spoke to ...

Sponsored by Hairdreams

Tech Talk

Technology can come in the form of better management tools for salon owners, more efficient means of communicating with a client or the newest social platform for sharing what’s new. This month we ask industry leaders to tell us: ...

Genuine Mr. Nice Guy

Look up “busy” in the dictionary, and you just may see Eric Fisher’s picture. Between managing his three eponymous salons and a cosmetology school in Wichita, Kansas, traveling the country as a platform artist with Aquage, and ...

Atelier Leverages Management Apps for Improved Salon Communication

With two locations and 50 employees, one of Karie Bennett’s biggest challenges is communicating announcements to her staff.The owner of Atelier Salon and Studio in San Jose, California, regularly needs to let her staff know about new ...

Teddie Kossof's E-Store Grows Retail Sales, Solidifies Loyalty

In business for more than 40 years, Teddie Kossof Salon in Northfield, Illinois—or “Teddie’s” as their clients call them—seeks to be a “one-stop-shop” for their clients, more than 2,000 of whom are ...

How the Apple Watch is Helping Management at Nuovo Salon Group

Terry McKee is a self-professed techie. A few months before the Apple Watch debuted, McKee, who with James Amato owns Nuovo Salon Group in the Sarasota, Florida, region, gave himself a lecture. “I said, ‘Terry, you’re going to ...

The Deskless Salon Shapes the Client Experience

A few years ago, Lavish Salon owner Kristi Brehm took radical action when she eliminated her front desk entirely. The Webster, Texas-based owner found herself frustrated with the lack of interaction between her clients and front desk staff, but ...

Technology on the Horizon--How Will it Impact Your Salon?

In the July 2015, Salon Today is taking a close look at how some of the latest technologies--Apple Watches, selfie stations, and deskless reception areas--are shaping salon business and the client experience. To be prepared for the future though, salon owners should also have their finger on the pulse of developing technologies assessing how they may shape the future.

Bii Natural Salon's SEO Marketing Plan Fuels Growth

Bii Natural Salon in West Dundee, Illinois, ensures their business remains a top-ranked online search result by incorporating an SEO marketing plan into their content strategy. Bii’s beauty blog, updated bi-weekly at a minimum, uses Google ...

Selfie Statistics

Think selfies are a passing fad? Well, consider some of these fun facts about selfies, and you might start thinking about how leveraging this behavior might boost your own beauty business:According to Phandroid.com, approximately 93 million ...

Cheeky Strut's Selfie Station Ignites Salon Marketing

Nearly seven years ago, Kaite Lyn Christoffersen launched her sassy little salon concept in Grand Rapids, Michigan. Cheeky Strut is quirky, yet feminine, just the way Christoffersen wants clients to feel when they leave the salon. “Cheeky ...

Is Your Business a VHS or a Netflix?

Recently, I was watching a classic episode of Frasier, which first aired in 1995-1996, on Netflix. In it, Frasier was in a video store looking for a specific movie. Long story short, just as he was asking if the movie was in stock, a lady grabbed the movie. Yes, there was only one copy, of one movie, in one video store. It hit me. Wow, how far we have come. Or have we?

Reimagined Design

A haircare brand and a salon owner partner on the salon’s new design and create a fun space that encourages client interaction and relaxation at every point of service.

Path to Abundance

Ulta Beauty’s level system encourages personal and professional success.

Looking Back, Looking Forward

To see how far you’ve come, sometimes it’s necessary to look back and study your history. As we were putting the finishing touches on this year’s annual technology issue, I decided it would be a good personal exercise to dive into the SALON TODAY archives and look at our first technology issue.

2015 Software and Technology Guide

Technology in the salon is no longer only a tool for managing day-to-day activities more smoothly—it is essential to seeing your business succeed and grow. From marketing to inventory, client retention and employee satisfaction, technology ...

Hotel Guests Become Nail Salon Clients at 70 Park Avenue Hotel’s Manicure Concierge

Guests in a hotel are almost always there for an event that they want to look great for, whether it’s a vacation, a wedding or a business meeting. However, after the hassle of packing and travelling, there’s always something that ...