
In The Know

Rioting and Looting Impact Salons on the Verge of Reopening
As both peaceful protests and violent looting sweep the nation after the death of George Floyd, salon owners struggle with a complexity of emotions as their businesses are damaged or boarded up, and curfews interfere with their reopening plans.

Beauty Changes Lives Announces Spring 2020 Miller Family Foundation Scholarship Winners
Three years after announcing a $1M commitment to change lives, the Miller Family Foundation’s generosity is inspiring new dreams and careers.

Salons and Barbershops Allowed to Reopen in LA County
The county received the go-ahead from the state this morning to move into a new phase of reopening after two months of shutdown orders.

Pravana Launches Stylist Transform and Empowerment Program
Pravana's promise is: "To empower stylists by providing them with superior products, unprecedented and unmatched in value,that will enhance their businesses and lives." When thinking about how it can live by these words during the COVID-19 crisis and help stylists, Pravana came up with it's newest initiative, the Stylist Transform and Empowerment Program (STEP Up).

National Survey Reveals How Consumers Choose Their “Go-To” Small Businesses
The survey finds consumers are pickier when it comes to finding a hairdresser or barber than a doctor. Findings also indicate consumers are more likely to be loyal to a particular employee than the overall business.

Join Sam Villa and Friends on Sunday to Support Hairdressers
Join the Socialathon this Sunday. Hear about it from Villa in this recent video interview.

BREAKING NEWS: Coty Professional Beauty to Sell Majority Stake in Brands
Coty and KKR signed a Memorandum of Understanding for KKR to acquire a majority stake in Coty’s Professional Beauty and Retail Hair Businesses at a contemplated enterprise value of $4.3 billion.

Kao Salon Introduces #SalonObsessed
This social media consumer engagement program support the recovery of the professional beauty industry.

Professional Beauty Federation of California Retains Law Group to Compel Governor to Reopen Salons
The Professional Beauty Federation of California (PBFC) has retained the Dhillon Law Group to file an emergency injunction against California Governor Gavin Newsom to compel him to reconsider his "months, not weeks" extension of his shutdown order for California beauty salons, barbershops, and beauty schools.

State Reopening Guide: PBA Provides Resources During the Pandemic
With over $1MM raised for the COVID-19 Relief Fund, a back-to-work safety & success plan, a new way to enter NAHA 2021, a state opening tracker, and legislation efforts to get dollars back into salons hands, PBA provides countless resources during the pandemic.

Sam Villa Rallies His Friends for a Stylist Support Event
On Sunday, May 17, 2020, stylist Sam Villa is bringing friends together as Hairdressers Supporting Hairdressers to unite for LIVE education and inspiration for stylists who are struggling. The fundraising event will benefit the PBA COVID-19 Relief Fund.

Wahl Contributing 50% of Wahl 1919 Purchases to COVID-19 Relief
Wahl Professional has partnered with the Professional Beauty Association (PBA) to support barbers and stylists who are out of work due to COVID-19. Throughout May, 50% of the purchase price of any 1919 by Wahl Professional men’s grooming line product will be donated to the PBA COVID-19 Relief Fund when customers go to the Wahl Professional website and use the code PBA at checkout.

MC Salon Provides Hair Care and Support to Front-Line Responders Battling COVID-19
How one salon in the heart of its Cuyahoga Falls community has continued supporting its guests, employees and the greater Cleveland area, including front-line caregivers working at area hospitals, throughout the COVID-19 crisis.

An Entrepreneur's Journey: New Podcast Features Founder of Malibu Wellness, Tom Porter
An innovator and educator, Tom Porter, founder of Malibu Wellness, has created his life, moving forward, so that he would be satisfied, looking back. A new podcast series explores his life, work, and personal vision.

Billy Porter Graduates From ‘Quarancuts’ Virtual Hair School
Coronavirus has put us on lockdown but while we flatten the curve, you can grow your skills and your style with this virtual barbering school. Aimed at the amateur but presented by a pro, Billy Porter is a proud grad.

Aveda Launches Aveda Cares, a Relief Program to Benefit US Salons and Stylists
The multifaceted initiative will help salons prepare to recover from COVID-19 related closures.

Salon Safety Products Update from SalonCentric President
"Beginning in early May, we will begin to see weekly deliveries of non-surgical masks and hand sanitizer that we’ll be providing, at-cost, to beauty pros as states re-open."




