
Harper Ellis Hair Co. Is Teaching Stylists How to Turn their Work into Their Most Valuable Marketing Asset
The Harper Ellis Social Media Workshop gives stylists and salon owners a repeatable social media system that puts clients in their chair.
The Pro 2 Pro event hosted at the Bellami Beauty Bar was an opportunity for stylists to view demos from leading stylists while also getting a sneak peek at Bellami Professional's new certification program.







Rickey Zito onstage
Anne Moratto
On August 12, BELLAMI Professional hosted a summer soiree at their BELLAMI Beauty Bar on Robertson Boulevard in West Hollywood to introduce their new Hair Extension Master Certification Program which is a two- day course that teaches service flow fundamentals for success, technical installations that allow you to get hands-on as you learn all four BELLAMI Professional Hair extension applications and marketing 101 that provides profitable business-building strategies in digital marketing, social media practices, promotions, retailing and how to apply these techniques to drive sales, increasing your overall revenue. An exclusive, invite-only, group of stylists were able to meet and mingle with the BELLAMI corporate team, while enjoying cocktails and demonstrations from featured educators and Brand Ambassadors including Kat Lewis (@katpee_12),Rickey Zito (@hairgod_zito), Kacey Welch (@kacey_welch), Lara C. Kay (@larackay), Maribel Nunez (@sabinosalon)and Guy Tang (@guy_tang).
During the evening, guests were given early access to sign up to be the first to learn more about this professional accreditation, while also winning $500.00 Bellami Gift Cards and certification kits valued at $399.99. Attendees also received swag bags with BELLAMI branded merchandise and hair care products from Matrix who was the exclusive sponsor of the event.
BELLAMI Professional Hair offers Cuticle Remy hair extensions in 42 colors in four methods of application: Tape-in, Keratin-tip, I-tip and Volume Weft sew-in
Coming in November, BELLAMI Professional will be the primary hair extension sponsor at MODERN SALON and SALON TODAY's Salon Digital Summit, where they will be active in both an open panel discussion and a floor demonstration activity. BELLAMI team members will share their thoughts and experience on success stories, social media best practices and frequently asked questions in regards to extensions, applications and return on investment.
Originally posted on Modern Salon

The Harper Ellis Social Media Workshop gives stylists and salon owners a repeatable social media system that puts clients in their chair.

More than 1,000 salon, spa, medspa, and fitness leaders are expected to gather in Seattle over three days in September to see AI in action, learn from one another, and leave with a plan they can use the moment they land home.

Terra Harvell, Harper Ellis Hair Co. and Strata Salon Systems are bringing stylists and salon owners into one room to grow revenue, strengthen their business, and build more wealth.
Shortly after he accepted the Torch award during the Beacon program at Premiere Orlando, Geno Stampora catches up with SALON TODAY's Stacey Soble to talk about why he's led the program for 25 years and what it's meant to him. Then, his successor Rodrick Samuels joins in to talk about his mentor, and share some of the advice he gave this year's students.
Relive the moment with this video recap of the first full day of education at Data-Driven Salon Summit 2026.

A personalized song from Easihair Pro's Lance Courtney, a certificate ceremony, and the presentation of six special awards, were just a handful of the fun activities that celebrated the 2026 SALON TODAY 200 honorees during Data-Driven Salon Summit in Austin, Texas. Relive the magic and access a photo album of official pictures.

Relive the memories of a fascinating and fun welcome day for Data-Driven Salon Summit 2027 in Austin, Texas.

After her presentation and workshop at Data-Driven Salon Summit 2026, Harper Ellis Hair Co.'s Terra Harvell chats with Nicole Johnson, sharing why she's on a mission to help owners build wealth in their business so they have a investment worth selling when they are ready to exit.
Before Phorest's Barry Quinn and Sinead Norman take the stage at Data-Driven Salon Summit, Norman swings by SALON TODAY to give us a sneak peek at their session that promises to motivate team members to grow their KPIs and clients to solidify their loyalty.
Before Harper Ellis' Terra Harvell takes the stage on Data-Driven Salon Summit she swings by to give us a sneak peek at her mainstage and breakout sessions.

Before Kristi Valenzuela takes the stage at Data-Driven Salon Summit, she stops by to talk about how salon business has a powerful opportunity to expand beyond traditional services and create meaningful revenue through high-value treatments.

More than 100 celebrities, influencers, and hair experts came together to create the two-day event in Paris in recognition of the passion, skill, and dedication of hair professionals worldwide. L’Oréal Professionnel Global Brand President Claire Le Bleis sat down with SALON TODAY to talk about the significance of the event, which also celebrated Hairdresser Appreciation Day.
Before Terra Harvell takes the stage at Data-Driven Salon Summit session, she swings by to give us a sample of what she has planned for her mainstage session and her breakout workshop.
At this year's Data-Driven, an immersive hands-on workshop will allow attendees to experiment with virtual hairstyle and hair-color try-on and AI skin analysis--and leave with credits to continue playing with the technology in their own salons.

At the SalonCentric SPARK New Partner Event in New York City on March 16, invited salon owners and stylists came together for education and discovery at the new L’Oréal Professional Academy NYC.

Before Glammatic's Ameet Kallarackal steps onto the mainstage at Data-Driven Salon Summit, May 17th, he stops by and gives us a sneak peek at his upcoming session and how his subsequent roadmap will give you a personalized road map.

At Meevo LIVE! 2025, Nashville set the backdrop while connection stole the show.