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SEARCHTerra Harvell, Harper Ellis Hair Co. and Strata Salon Systems are bringing stylists and salon owners into one room to grow revenue, strengthen their business, and build more wealth.
At the event, stylists will receive education and expertise designed to expand revenue potential, and owners will learn how infrastructure can strengthen business as a whole.
Harper Ellis Hair Co.
*Summarized by AI
The hair industry has always taught stylists and salon owners how to work: how to build a book, fill a chair, keep the doors open. It has rarely taught them how to grow, how to turn that work into more revenue, a stronger business, and greater long-term wealth. Hair & Wealth Con was built to close that gap.
On October 26–27, 2026, in Scottsdale, Arizona, Terra Harvell, alongside Harper Ellis Hair Co. and Strata Salon Systems, is bringing stylists and salon owners into one room built around a shared idea: growth doesn't stop where talent and full books end. For stylists, growth comes through Harper Ellis education and expertise designed to expand revenue potential. For salon owners, it comes through Strata Salon Systems and infrastructure designed to strengthen the business as a whole.
"The industry teaches you how to do the work, but not always how to grow beyond it, how to build more revenue, a stronger business, and real long-term wealth from what you've already built," said Harvell." I wanted a room for stylists and salon owners who are ready to think bigger, with the education, systems, and support to get there."
Harvell isn't speaking from theory. Her own salon runs at 25 to 28 percent profitability, more than double the industry average of 8 to 15 percent, according to 2026 benchmarks reported by Vagaro, and she's done it while training more than 10,000 stylists and salon owners and helping generate more than $300 million in new revenue across the industry. That track record is why she's the one building this event.
For salon owners, Hair & Wealth Con is built around a simple idea: a stronger salon starts with stronger systems, not from the owner taking on more clients. Strata gives salon owners business systems and the coaching to strengthen leadership, operations, and financial performance, so growth doesn't rest on one person doing everything.
For stylists, growth starts with expertise. Talent and full books aren't where it ends. There's more revenue potential in the skills stylists have. Harper Ellis gives stylists access to the education and business thinking behind the industry's top producers, designed to maximize their career's potential.
Full books and long hours became the standard for success in this industry. Hair & Wealth Con was designed to show you what success actually looks like.
Hair & Wealth Con takes place October 26–27, 2026, in Scottsdale, Arizona. Terra Harvell headlines the event alongside a lineup of industry leaders. Visit this link to register and see full ticket details.
About Harper Ellis Hair Co.:Harper Ellis Hair Co.® is a luxury hair extension company founded and led by CEO Terra Harvell. The company is built around helping stylists scale behind the chair through luxury extension services, education, and a compensation and operating model designed to grow revenue without sacrificing quality of life.
About Strata Salon Systems: Strata Salon Systems™ is a proven operating model covering compensation architecture, financial discipline, and business infrastructure. Strata equips salons with the systems, structure, and financial discipline needed to build real, transferable enterprise value.
The event is organized by Terra Harvell, Harper Ellis Hair Co., and Strata Salon Systems.
*Summarized by AI
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