Salon Management

Fragrance Study Reveals the Most Popular Perfume Notes

Whether a salon carries perfume in its retail or their clients are attracted to the scent of a haircare or skincare line, fragrance plays an important role in the both the client experience and retail sales. Here, a research study digs a little into the most popular scents.

How Salons Are Responding to CDC’s Lifting of the Mask Mandate

Here is how five salons are publicly communicating their policies after the CDC issued an update to mask guidelines.

NAIL FILES: How This Nail Salon Owner Revamped Her Business to Attract More Clients and Technicians

We often see the words “luxe” or “high-end” attached to many of sophisticated salon names. But what about little vintage salons that used to be all the rage? Meet Julia Paul in Windsor, Virginia who “inherited” a back-in-the-day salon, and is trying her very best to bring the location into the twenty-first century.

Why EQ Beats IQ in Driving True Leadership Success

Emotional intelligence, or EQ, is quickly becoming a coveted gold standard for leaders. Here, Andrew Wyatt, an author and an authority on the subject shows you how to build on your credibility as a lead with impact.

Is Going Nude the New Vibrant? Neutral Options are Trending in Hair Color, Fashion and Beyond

Hair color always makes a statement, as salon professionals know. According to the creative leaders at KEVIN.MURPHY, today's trending color message is more of an exhale than a shout. They point to contemporary neutrals inspired by "feeling confident in your own skin" and are helping salons bring the trend to life with COLOR.ME NUDES.

Sponsored by Kevin Murphy

How Salons are Celebrating Their Team Members for Hairstylist Appreciation Day

April 30th is national Hairstylist Appreciation Day, and owners are excited to show their team members some love after a particularly challenging year. Find out what five salons are doing.

How Salons are Getting Back to Business

In an exclusive Q&A interview, Zenoti CEO Sudheer Koneru talks about the state of business for today's salons and what tools they are leveraging in their recovery.

What Will Wedding Season 2021 Look Like? One Stylist Weighs In

The wedding industry was one of the hardest hit by the pandemic, but there’s a light at the end of the tunnel. Bridal hairstylist, Nikia Chanel reveals her road map for beauty and business success in 2021.

7 Steps to a Booming Salon Business in 2021

For most salons, 2021 marks the road to recovery, but getting your business back on track will require a shift in leadership focus and a keen understanding of how today's consumers behave. These seven steps will help you create and maintain a booming business in 2021.

Hair Extensions by the Numbers: Determining Hourly Rates, How To Charge, and the Revenue Opportunity for Your Salon

A Chicago salon owner gives a glimpse into how she prices her hair extension services and shares a true look at the revenue opportunities based on her team’s hourly rates and the three Hotheads hair extension methods: tape-in, sew-in weft, and Keraflex™ strand-by-strand.

Sponsored by Hotheads

A Breakthrough Service Offers Gorgeous Waves While Beautifying Hair

For the 40% of clients who desire texture in their hair, Goldwave's NuWave is an in-salon, semi-permanent, shape-changing service that leaves hair feeling as good as it looks--the perfect new service to boost revenue.

3 Easy Ways Stylists Can Promote Sustainability Today

Part of cultivating a well-lived life is joining together to protect the planet that we all call home. In honor of Earth Day, here’s a glimpse into the ways stylists can help keep the planet beautiful – all while making people beautiful.

Sustainability Series: Cutting Color Waste Helped Zazou Salon Stay Strong Post-Pandemic

As the Canadian salon reopened after the salon shutdown, they discovered sustainability applies to more than the environment.

3 Steps to a Simple, Profitable Summer Service Menu

Beauty 360's Allyson King shows you how to make your summer service menu more client friendly, and she suggests a way to incentivize your clients to increase their frequency.

3 Strategies to Energize Your Clientele and Revive Your Retail

How you market to your clients has changed since the pandemic. Beauty 360's Allyson King shows you three strategies to capture your client's attention, energize them into action and boost your retail sales.

The Top 5 Trends in Product Label Design

Whether you're creating your own private label brand or are in the process of deciding on which new lines to bring in this year, these top trends in product label design may sway some of your decisions.

The Manager of a Hybrid Salon Takes on SALON TODAY Questions

As a recent panelist on SALON TODAY's webinar about different compensation models, Jen LeBlanc described how she manages a commission-based salon and a salon suite business, located in the same shopping plaza. Our listeners had more questions for LeBlanc than we had time for, so she graciously answers them here.