Salon Management
The Power of Mobility: The Mobile Consultation
At the Canvas Salon and Skin Bar in Columbus, Ohio, Owner Stefanie Fox says iPads have become an integral part of the consultation service.
by Stacey Soble
The Power of Mobility: Feeding the WiFi Addiction
Alan and Teddie Kossof, co-owners of Teddie Kossof Salon Spa in Northfield, Illinois believe wireless is part of the new upscale guest experience--but before providing it, you must have the technological architecture to support it.
by Stacey Soble
The Power of Mobility: Playing in the Space
Social media expert Kelly Ehlers, founder of Evoke Brank Strategies, explains why having a digital presence is a marketing must for a salon in today's society.
by Stacey Soble
Cliff Davis Discusses Quality Resourcing Services
Cliff Davis founded Quality Resourcing Services (QRS) after a successful career as a sales and marketing executive.
BIOBLISS's New Skincare Line for Anti-Aging
BIOBLISS’s new skincare line is suitable for all skin types and works for women and men of every age. The system delivers results for preformed wrinkles without an invasive treatment and can also serve as a preventative step to avoid wrinkles and fine lines from forming.
Martino Cartier's Unique Sampling Idea
At the Millennium Experience in Scottsdale, Arizona, Martino Cartier shares an easy sampling idea that may translate into future retail sales.
Instant Branding With Instagram’s Bite-Size Videos
The move by Instagram this week to introduce bite-sized video will accelerate the seismic shift to communicating via film and online, and provide a new platform to showcase the skills of the beauty industry, predicts social media expert Valorie Reavis of Linkup Marketing.
The Smooth Upsell
According to Nufree Founder Normajean Fusco, a savvy stylist can easily upsell profit-boosting hair removal services to the average client ticket and still handle the same volume of clients each day.
by Stacey Soble
Dis-Tress: Hair Thinning and Loss.
Introducing Modern's newest guest blogger, Jeffrey Paul, a nationally recognized educator on hair loss and restoring beautiful hair. Jeffrey Paul will be sharing hair loss consulting and technique tips with us!
Hairdressers DO Change Lives: A Beautiful Career
An inspiring video you should watch (and rewatch) every time you're having "one of those days." Joy LaMay won the Vidal Sassoon Scholarship Program because of this video that has the power to completely shift your perspective on why it's so powerful to be a hairdresser.
Master the 4 C's of Leadership
Pure Beaute's Frank and Crystal Prescuitti channel the world of high fashion to illustrate the 4 C's of Leadership.
Facebook Finally "Likes" Hashtags
Facebook's decision to add hashtags – a decision which moves the social media forum to an open network and means any salon can get caught up in a trending topic. Linkup Marketing's Valorie Reavis explains...
How to Let Go of an Employee
As an owner, there will come a time when you have to let an employee go. In this blog, Akari's Allan Labos offers some serious strategies for ensuring its a smooth transition.
by Allan Labos
Teach Your Front Desk to Open the Sale
The Front Desk Doctor Kristi Valenzuela offers some quick tips to help your front desk team plant the seed on your latest salon promotion.
Personal Shopper 2013
If you’ll be updating your salon or spa in the near future, here’s a quick peek at some of the newest furniture and equipment items to hit the market, plus some shopping words of wisdom for the industry’s leading designers.
Bloomberg on PBA's Efforts to Change Tip Tax in Beauty Industry
Bloomberg Business Week featured a story on the Professional Beauty Association's efforts to change the way the government taxes tips earned in the beauty industry.
by Anne Moratto
How to Craft a Salon Newsletter
Akari's Allan Labos shows you why a salon newsletter is the most cost-effective way to involve clients in future sales, then offers some tips for getting started.
by Allan Labos