Salon Management
The Business of Hair Color: Get the Right Light
Beth Minardi, co-owner of Minardi Color Perfect Lighting, discusses the importance of lighting to the work of a colorist.
by Stacey Soble
The Business of Hair Color: Getting Back to the Craft
Douglas J salons leverage color education to re-infuse staff with creativity.
by Stacey Soble
The Business of Hair Color: Prep the Color Canvas
Preparing the hair with a treatment, such as Malibu C, before coloring ensures a superior, more predictable and longer-lasting result.
by Stacey Soble
The Business of Hair Color: Take Technique Off the Menu
David Adams and Virginia Meyers, founders of redCHOCOLATE, believe salons should take color technique off the menu, and instead feature results.
by Stacey Soble
The Business of Hair Color: Fostering Creativity
Lux Salon in Fullerton California hosts a creative retreat, inviting staff to create their own color collections and trend boards.
by Stacey Soble
Tips for Going Zero Waste
Tamara Jercha, founder of The National Association of Eco-Friendly Salons and Spa offers suggestions for helping your salon achieve zero waste.
by Stacey Soble
The Business of Hair Color: Under Promise, Over Deliver
Great colorists master the art of managing client expectations.
by Stacey Soble
The Business of Hair Color: Offering Multiple Appointments
Using the redCHOCOLATE training program, colorists are taught to present each client three customized service options at every appointment.
by Stacey Soble
The Business of Hair Color: Write Your Script
Infuse your color consultation with language that excites the client about a service, suggests Beth Minardi.
by Stacey Soble
The Business of Hair Color: Plan Your Appointments
The key to a successful color service is planning ahead, according to Keune's Christopher Sulimay.
by Stacey Soble
The Business of Hair Color: Measure, Then Grow
Before you can grow your color business, you need to have an accurate accounting of what your current business is.
by Stacey Soble
The Business of Hair Color: Seek Color Education
Boost your color education by exposing your team to higher color education.
by Stacey Soble
The Business of Hair Color: Be Strategic
Today's clients are willing to visit the salon more often for a colorist who thinks more strategically about color says today's color experts.
by Stacey Soble
The Business of Hair Color: Make Your Color Shine
Color guru Beth Minardi reminds salons to put their best color foot forward at all times.
by Stacey Soble
6 Ways to Improve Your Customer Service
There are many things you can do while at work that are simple to remember and easy to put in place. Here are six examples of how you can improve your customer service.
Work Relationships: Get Along or Get Going!
Many people seem to think because they are so busy and stressed, they are allowed to be unpleasant to their colleague. I think not.
Gift Cards Infograph
Linkup Marketing’s latest infograph reveals business-building facts you don’t know about those gift cards you’ll be selling this Spring.
by Stacey Soble