Salon Management
Retail Reimagined
Physical retail isn't dead. When you can create an engaging, personalized experience, sales can soar. Salons are proving that tapping into interactive digital monitors and video players throughout the salon offers entertaining beauty, product education, and a heightened client experience that prompts retail conversations.
Why You Should Use Lease Consultation Services
The lease agreement is a long-term commitment that often favors the landlord, creating potential pitfalls for the tenant. Engaging a professional lease consultant can be a game-changer in this process.
How to Build Profitability with The Layback Foil Technique
Over decades, Salon Owner Shelly Malizola has perfected The Layback Foil Technique, and now she's teaching it to other salons to help them boost their efficiency and profitability while offering a unique client experience.
by Stacey Soble
IRS Renews ERC Voluntary Disclosure Program
In a significant move that impacts many businesses, the IRS announced a temporary reopening of the Employee Retention Credit (ERC) Voluntary Disclosure Program (VPP), which will be available through November 22, 2024.
Maximizing Salon Profitability: Strategic Approaches to Business Management, Financial Planning and Expansion
From operations to finances and growth strategies to culture, a comprehensive list of strategies to maximize your salon profitability.
5 Things that Keep Clients Coming Back to Your Salon
While making new clients is always a growth strategy, keeping the ones you have is even more sustainable. Coach Dawna Jarvis shows you five ways to keep them coming back time and time again.
Interviewing for Customer Experience Rockstars
Hire for heart, train for the part. With a list of sample interview questions, Customer Experience Guru John DiJulius shows you how to hire customer experience rock stars.
ERC Changes Unveiled: The Long-Awaited IRS Update
After a year-long moratorium on claims filed since September 13, 2023, the IRS finally announced significant updates to its Employee Retention Credit processing and payment procedures, which has significant implications for salons businesses that have claimed or are considering claiming it.
Wella Company Names U.S. General Manager
Nathalie De Gouveia has been appointed to lead Wella Company’s largest market.
Comb Through the Complexities: Federal Tax Deposits Demystified for Salon and Spa Owners
Understanding the different due dates for federal tax deposits and meeting with a tax professional to create a plan will streamline the process and help you avoid unnecessary penalties and interest.
Choosing the Right Cut: Education Tax Credits Stylists and Salon Owners Should Take Advantage Of
Education is necessary for beauty professionals to maintain their cosmetology licenses, and paying for that education can be burdensome, but it doesn't have to be. Understand which education tax credits can help you offset those costs.
Beauty Industry Winning on Water Conservation
August is National Water Quality Month, and statistics on water savings show the professional beauty industry is building toward change.
Episode 2: Managing Your Beauty Business Smarter with AI
In the second conversation in the Innergize Leadership Huddle series, Zenoti CEO Sudheer Koneru discusses how different roles in the salon—owners, managers, CFOs and the front desk—are using AI to better manage their businesses and coach employees. Then he reveals big plans for a Shark Tank-style competition at Zenoti’s Innergize conference.
Sponsored by Zenoti
A Tail-Wagging Salon Philanthropy 24 Years in the Making
With Beauty to the Rescue, second-generation owners Chris and Jenny Knudsen continue the legacy of a Scottsdale salon's philanthropy to help animals in need.
by Stacey Soble
Net Promoter Score: A Single Metric to Measure Client Experience
Kip Dodson, owner of A Moment's Peace Salon and Spa in Franklin, Tennessee, embraces the Net Promoter Score to measure client satisfaction, give his team a report card and prove the value of his business and the industry.
Cutting Through the Confusion: Why Salon and Spa Owners Need a Second Opinion on ERC Claims
As the IRS unveiled a major initiative to clamp down on ERC claims and reject tens of thousands of high-risk ERC claims, consequences abound for owners of salons and spas who have submitted claims. Candice Miller from Azarvand Tax Law explains the situation and how you can prepare.
Episode 1: Illuminating Industry Insights Based on Data
In the first of a four-part series of elevated conversations with SALON TODAY, Zenoti CEO Sudheer Koneru shares some illuminating growth insights from the company’s 2024 Beauty and Wellness Benchmark Report, previews the company’s Innergize event and envisions how salons will tap into AI to better manage their businesses.
Sponsored by Zenoti