Awards & Contests
Salon Today 200: Writing Your Own Success Story
Before exploring the individual profiles of the 2019 SALON TODAY 200 honorees, we look at the collective narrative their data tells us about the professional salon industry.
by Stacey Soble
The Evolution of the SALON TODAY 200 Cover
As we reveal the honorees featured on the 2019 SALON TODAY 200 cover, Editor Stacey Soble gives our audience an inside look at the process of creating it.
by Stacey Soble
2019 Salon Today 200: Growth, Part Two
Meet the second half of our 2019 SALON TODAY 200 Growth honorees. These salons and spas have learned how to master a number of best practices to grow their businesses in service and product sales.
by Stacey Soble
2019 Salon Today 200: Growth, Part 1
For a salon or spa, mastering a number of best business practices frequently results in overall sales growth, which fuels the trajectory of the business. This year, the SALON TODAY 200 salons grew at a rate of 6% and above. Here's the first half of this year's Growth honorees.
by Stacey Soble
2019 Salon Today 200: Retention and Referral Programs
Meet the 2019 SALON TODAY 200 honorees in the category of Retention and Referral Programs. These salons know that their ability to attract new guests can fuel their growth, but the ability to get those clients to return again and again determines their overall success.
2019 Salon Today 200: Compensation and Benefits
The SALON TODAY 200 honors the salons and spa who create clear-cut rewarding career paths for their team members, offer attractive compensation packages and design benefits that address today's workforce needs.
2019 Salon Today 200: Retail and Merchandising
Meet the 2019 SALON TODAY 200 honorees in Retail and Merchandising. These salons and spas know successful retail sales are the result of the entire team pulling their weight. Owners and managers plan promotions and create displays, service providers educate the client and make recommendations and the front desk closes the sales.
by Stacey Soble
2019 Salon Today 200: Inventory Management
These SALON TODAY 200 honorees have mastered the intricate balancing act of inventory management--keeping enough product in house to keep the shelves full while avoiding typing cash flow unnecessarily.
by Stacey Soble
2019 Salon Today 200: Technology
The Salon Today 200 Technology honorees realize that embracing the latest software or tech tool is like adding a new manager to the team. Today's technologies keep schedules fully booked, motivate the team, recruit new clients and market to existing ones.
2019 Salon Today 200: Employee Education
The SALON TODAY 200 honorees in the area of Employee Education realize that the future of their business relies on their ability to train and develop their talent today. The ST200 honors these salons for their excellence in Employee Education.
by Jamie Newman
Salons of the Year: Deadline Extended to February 15!
SALON TODAY's Salons of the Year is a photo-based interior design competition where we encourage salons to submit the best images possible of their new spaces. Here are some tips!
by Stacey Soble
2019 Salon Today 200: Profit Center
The SALON TODAY 200 category of Profit Center honors the salons and spas who tapped a new service category or product line that has made a positive impact on their growth and their bottom line. Borrow one of their ideas to grow your own business.
by Stacey Soble
2019 Salon Today 200: Customer Service
The SALON TODAY 200 honorees, who earned top marks in Customer Service, know that the key is to deliver a consistently strong experience at every point of service, with every guest, at every visit.
by Anne Moratto
2019 Salon Today 200: Salon Culture
Salon Culture is that invisible yet tangible energy that binds a team, attracts clients and propels a beauty brand. These SALON TODAY 200 honorees tapped into the perfect mix for creating a salon culture.
by Stacey Soble
2019 Salon Today 200: Philanthropy
On the 1st Day of the 12 Days of the SALON TODAY 200, we announce the honorees in the category of Philanthropy--those salons that realize leading with the heart and giving to others in their communities not only feels good, it can be a boost to business.
by Mary Kaleta
The 12 Days of the ST200 Announces 2019 Honorees
On Monday, December 3, SALON TODAY will reveal the 2019 SALON TODAY 200 publicly through a daily email and social campaign.
Smart Marketing Tips for Salons
Money Mailer's Jane Massey shows salons how to increase client traffic and retention through direct mail strategies.