Every transformation begins with a challenge, and the Dominic Michael Salon was no exception. Converting a former restaurant into a contemporary salon meant starting from the studs—literally. 

“From demolition to construction, we navigated complex plumbing, ventilation upgrades, and the inevitable surprise of inconveniently placed support columns,” says Owner Dominic Bertani. “But the challenge sparked creativity, and we leaned into intentional space planning, ensuring every square foot served both form and function. What felt like an obstacle became an opportunity to build smarter, work faster and serve better.”

Bathed in natural and ambient light, the new salon immediately inspires creativity and delivers a refined, design-forward experience. The open floor plan provides effortless flow, allowing for clear sightlines across all service areas. This transparency creates a dynamic energy where guests feel connected and part of a space that breathes with movement and purpose. 

“We designed the salon with crisp white service zones complemented by a warm mocha hub that defines our retail, check-in, shampoo lounge and color-mixing bar,” Bertani says. “The visual contrast grounds the space, intentionally guiding clients through each phase of their visit. 

The monolithic styling stations are positioned parallel to the storefront, creating an architectural rhythm that’s visible from the curb. “The wraparound light inside the mirror flatters every guest, creating a cinematic styling experience,” Bertani says. 

The stainless steel color table is a signature element that serves as both a creative workspace and a guest relaxation space. Each seat is equipped with purse hooks and personal outlets, then crowned by eight overhead rollerball processors.

“Our one-of-a-kind epoxy floor evokes a gallery-style sensibility—it’s durable, it’s modern, and it’s boldly abstract,” Bertani says. “Two colors were used at separate times. One was applied first and while the epoxy was wet, various tones were achieved by using a broom to swirl the pigment. It tells our guests, ‘This isn’t just a salon, it’s a destination.” 

Dominic Michael Salon
Chesterfield, MO
Dmsalon.com
Owner: Dominic Bertani
Salon Style: Contemporary, Open, Functional 
Square Footage: 4200
Stations: 18
Treatment Rooms: 1
Manicure Stations: 2
Pedicure Thrones: 2
Equipment: Takara Belmont
Furniture: Collins, Takara Belmont
Total Design Investment: $650,000
Retail Lines: Kerastase, L’Oreal
Color Lines: L’Oreal 
Builder: Sitelines
Architect: Space Interiors 
Photographer: Steven B. Smith