Big Opening Day for Data-Driven Salon Summit
Relive the memories of a fascinating and fun welcome day for Data-Driven Salon Summit 2027 in Austin, Texas.
by Stacey Soble
Marketing to Your Community by Data-Driven Tactics
Owners work hard to create innovative marketing campaigns to gain new clients and sell more services, but do you really understand how well a campaign performs? DaySmart's Andrea Miller plans to shed some insight during her presentation at Data-Driven Salon 2021.
August 12, 2021
1 min to read
At Data-Driven Salon Summit 2021, Andrea Miller, product marketing manager for salon and spa for DaySmart, will show salons how to successfully maintain a customer connection through marketing campaigns, how to understand the analytics that helps you gauge a campaign’s success, and determine what questions you need to answer before the next campaign.
Here, Miller gives SALON TODAY’s Stacey Soble a preview of her session, which is sponsored by DaySmart, the makers of Salon Iris.
This year, Data-Driven Salon Summit will be co-located with America’s Beauty Show in Chicago, September 12-13. To check out the full schedule for Data-Driven and to purchase your ticket, visit https://www.datadrivensalon.com
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Beauty Backstage: Designing Your Own Salon Exit
After her presentation and workshop at Data-Driven Salon Summit 2026, Harper Ellis Hair Co.'s Terra Harvell chats with Nicole Johnson, sharing why she's on a mission to help owners build wealth in their business so they have a investment worth selling when they are ready to exit.
by Stacey Soble
Human Connection + AI = A Thriving Business
Before Phorest's Barry Quinn and Sinead Norman take the stage at Data-Driven Salon Summit, Norman swings by SALON TODAY to give us a sneak peek at their session that promises to motivate team members to grow their KPIs and clients to solidify their loyalty.
by Stacey Soble
Building a Salon That Creates Real Wealth and An Exit
Before Harper Ellis' Terra Harvell takes the stage on Data-Driven Salon Summit she swings by to give us a sneak peek at her mainstage and breakout sessions.
by Stacey Soble
Your Head Spa Opportunity: Lead the Movement or Miss the Momentum
Before Kristi Valenzuela takes the stage at Data-Driven Salon Summit, she stops by to talk about how salon business has a powerful opportunity to expand beyond traditional services and create meaningful revenue through high-value treatments.
by Stacey Soble
L’Oréal Professionnel Unveils Transformation Day, The First-Ever Global Event Celebrating Hair Transformation
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by Stacey Soble
How to Build a Salon that Creates Wealth and An Exit
Before Terra Harvell takes the stage at Data-Driven Salon Summit session, she swings by to give us a sample of what she has planned for her mainstage session and her breakout workshop.
by Stacey Soble
Build AI-Powered Beauty Experiences in Minutes
At this year's Data-Driven, an immersive hands-on workshop will allow attendees to experiment with virtual hairstyle and hair-color try-on and AI skin analysis--and leave with credits to continue playing with the technology in their own salons.
by Stacey Soble
Salon Owners & Stylists Gather in NYC for SalonCentric SPARK New Partner Event
At the SalonCentric SPARK New Partner Event in New York City on March 16, invited salon owners and stylists came together for education and discovery at the new L’Oréal Professional Academy NYC.
AI and the Customer Journey
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by Stacey Soble
Owners Connect at Meevo Live! 2025
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SalonCentric Partner Event Series: Power Your Potential
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by Stacey Soble
Legends, Leaders, and Innovators at the Medical Spa Show
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by Anne Moratto
Cosmo Prof Announces its 5th Annual World of Texture Virtual Event
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Prepare for Small Business Saturday® with American Express
The busy holiday season is here, and with it comes jam-packed days, last-minute client requests and booming retail sales. For many salon owners, the highlight of the season is Small Business Saturday® (SBS). This year on Saturday, November 30, consumers can take their shopping into the small businesses in their communities.
Sponsored by Amex