Wellness

SALON TODAY's COVID-19 Resource Portal

To help you and your beauty business weather the Coronavirus Crisis, SALON TODAY organized this list of resources, including information on small business loans, legislative development, industry advice for keeping your business strong and Coronavirus trackers.

Mental Health and Future Tripping During COVID-19

You're not only thinking about what is currently happening, but also projecting into the future. Strategies for bringing yourself back to the present moment and avoiding virus "future tripping."

PENZONE Salons + Spas Voluntarily Close Their Doors Amid Public Coronavirus Concerns

Following a move by the Ohio governor to close bars and restaurants to dining-in guests, Debra and Chuck Penzone make the bold move to voluntarily close their beauty and wellness businesses due to Coronavirus concerns, despite the fact not a single client or guest has reported exposure to the virus.

How 3 Salons are Coping with the Impact of Coronavirus

As the world descends into madness over the Coronavirus, three salons--Eva Scrivo Salon, Ginger Bay Salon and Spa and Whip Salons--share communications they're sending employees and staff, including an economic preparedness plan.

What Is Potential Impact of COVID-19 on the Salon Industry?

The Professional Beauty Association's (PBA) Executive Director, Steve Sleeper, shares his thoughts on the affect of the virus.

How Coronavirus Is Affecting These Stylists Across the US

They are seeing different things in their community, from calm and caution, to cancellations and lots of "social distancing."

Tips for Strengthening Your Sanitation Practices During the COVID-19 Outbreak

While salons are starting to see cancellations from cautious guests avoiding public places during the corona virus crisis, it's more important that ever to be extra vigilant about sanitation practices, while communicating to your clients the safety steps you're taking. SALON TODAY recently tapped Tamara Johnson Shealey, a beauty licensing and public health advocate, who shares some sage advice.

Service Spotlight: Face Haus and Atolla Partner on a Personalized, Data-Driven Facial

Using sensors to measure a client's personal hydration, moisture and pH levels, Face Haus estheticians perform customized facials, while sending data to product manufacturer Atolla, which delivers a personalized serum to the client's front door.

Open for Business: Coronavirus Resources for Salon Pros

Cosmetologists Chicago (CC) shares its efforts around the Coronavirus. Cosmetologists Chicago and local partners continue to monitor the evolving situation surrounding COVID-19.

Managing Your Brand through Covid-19 and Beyond

As the public cautiously watches the spread of the Coronavirus, PR Guru Zane Hagy urges salons to begin to form a crisis plan for their brand.

Kao Makes the World’s Most Ethical Companies List for 14 Straight Years

Kao has been chosen every year since the Institute began compiling its list in 2007, making Kao a recipient of this recognition 14 years in a row, the only Japanese company with this honor.

This Salon Owner Found a Dryer That’s Actually Good for Her Business

Hair dryers are standard equipment that lets you finish your clients looks. Here’s how salon owner Pekela Riley discovered a way to reduce service time and elevate client satisfaction with a dryer that delivers results, has a sleek polished look and offers the health benefit of being light weight.

Sponsored by Dyson

Myth Busters: Disinformation Spreading About Coronavirus

Here are some myths that don't stand up to scrutiny, according to the World Health Organization.

How Two Salons Address Employee Mental Health

One salon in the United Kingdom and another in the United States tap into their resources to help bring mental health support to their employees. Discover how they set this support up and what a difference it is making to the team's well-being and the salon's bottom line.

How Salon Owners and Stylists are Embracing Self-care

Here’s how some beauty pros are making smarter choices to embrace self-care.

Sponsored by Dyson

On-Demand Wellness Company, Soothe, Appoints New CEO

John Ellis joins Soothe from Beachbody, where he was previously Group Vice President of Content and Commerce, overseeing product management, growth marketing, and e-commerce operations for their digital subscription offering. 

Bosley Announces Major Shifts in Leadership

Industry veterans including Ian Murphy are joining the team during an exciting time for the company.