To help you and your beauty business weather the Coronavirus Crisis, SALON TODAY organized this list of resources, including information on small business loans, legislative development, industry advice for keeping your business strong and Coronavirus trackers.
As the professional beauty industry prepares to weather the storm brought on by Coronavirus, SALON TODAY is gathering valuable resources that help you stay safe and your business stay strong. This portal includes links to resources outside our industry, including virus trackers, health information, small business loan information and legislative updates, as well as links you to resources our industry partners are putting together for their salon customers.
Check back often, we will be updating this site daily:
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SALON TODAY/ISBN Webinar: Preparing Your Business To Weather the COVID-19 Crisis
On March 18, at 2 p.m., SALON TODAY and ISBN will partner on a webinar moderated by Stacey Soble. Panelists include Concerned Beauty and Barber’s Tamara Johnson Shealey, Great Clips’ Rhoda Olsen, Gene Juarez Salons & Spas’ Scott Missad, Ginger Bay Salons and Spas Laura Ortmann, PENZONE Salons + Spas’ Debra Penzone; V’s Barbershop’s Emily Hutcheson-Brown. The panel will delve into the safety and sanitation procedures all salons need to have in place; how to deal with a closing; and strategies for wreathing tough economic challenges ahead. Register now: https://event.webcasts.com/starthere.jsp?ei=1291980&sti=3/17/2020
NATIONAL AND INTERNATIONAL RESOURCES
Center for Disease Control and Prevention (CDC)
The CDC is one of the major operating components of the Department of Health and Human Services, and offers the latest information about Coronavirus, including symptoms, information on how to prepare your family, as well as information for travelers, businesses, schools, community organizations.
Visit www.cdc.gov.
World Health Organization (WHO)
The World Health Organization works to promote health, keep the world safe and serve the vulnerable. Their website offers information and daily press briefings on protecting yourself from Coronavirus, situation reports, public advice, travel advice, and response plans.
Visit www.who.int.
Small Business Administration
The Small Business Administration’s Economic Injury Disaster Loans offer up to $2 million in assistance for small business. These loans can provide vital economic support to small businesses to help overcome the temporary loss of revenue they are experiencing. In addition, the SBA assists small businesses with counseling and navigating their own preparedness plans through its network of 68 District offices and numerous resource partners located around the country.
For additional information, contact the SBA disaster assistance customer service center. Call 1-800-659-2955 or email disastercustomerservice@sba.gov. For more information, visit www.sba.gov.
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Families First Coronavirus Response Act (H.R. 6201)
The Families First Coronavirus Response Act was introduced into the House of Representatives on March 11. This proposed bill would respond to the coronavirus outbreak by providing sick leave and free coronavirus testing, expanding food assistance and unemployment benefits, and requiring employers to provide additional protections for health care workers. Track progress on this legislation here
Coronavirus Tracker
Country by Country globally and state by state in the U.S., this tracker shows current confirmed cases of Coronavirus around the world, including the numbers of deaths, recoveries and serious cases. https://ncov2019.live/
Johns Hopkins University & Medicine Coronavirus Resource Center
John Hopkins University & Medicine also provides this tracker of global cases of COVID-19. https://coronavirus.jhu.edu/map.html
AreaVibes USAT Coronavirs Case Tracker
Want to keep track of the virus a little closer to home? Check out this site to see the spread in your state. https://www.areavibes.com/coronavirus/
INDUSTRY RESOURCES
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Phorest Salon Software’s Coronavirus Online Resource
This webpage provides key information and planning techniques that salon owners and industry professionals should adopt in order to prepare for the effects that Coronavirus (COVID-19) may have on their businesses and team members. Phorest states, “Theis is no 100% preventive strategy, however there are best practices that can be put in place to faciliatate the health and wellbeing of all individuals steeping foot in your salon. There are also planning strategies that can be developed to anticipate detrimental business scenarios caused by COVID-19.” The areas covered include staff management, client management and business management. The software company also put together a downloadable Salon Owners Coronavirus Communication pack which includes social media graphics, email templates, posters and salon best practice documents for staff. Go here: https://www.phorest.com/us/coronavirus-best-practice/
Summit Salon Business Center’s Get Prepared Page
This page has special complimentary resources that salons can use during this unprecedented time. Summit is adding new documents/resources every day to keep up with the demand of questions and new developments. Visit www.summitsalon.com/get-prepared
Summit Salon Business Center: How to Protect Your Salon Business Podcast
In this podcast, Peter Mahoney , president of SSBC, and Heather Bagby, vice president of SSBC, answer questions send in from salon owners. Click here to listen.
Salon.Marketing's Announcement Bar
The folks at Salon.marketing recently developed an announcement bar that can be added to any Wordpress website, which will redirect visitors to a page giving clients and potential clients COVID19 updtes. The company is offering to add this bar to any salon Wordpress website free of charge. To request the bar, fill at out the form at https://salon.markting/notification-bar-request
Both systems capture vapors and dust right at the nail table. The difference is where that air goes next, and that one detail can decide whether your salon passes inspection.
Your guest decides what kind of salon this is in the first ten seconds, long before she is in the chair, and scent is the piece most owners leave to chance. Aura House co-owner Leif Frey lays out what ambient scent can and cannot do, why air quality is an engineering question rather than a fragrance one, and the four decisions that matter more than the scent you choose.
You do not need to be a therapist to listen well. You do need to know where your role begins and ends. In her first blog for SALON TODAY, Modjossorica (Rica) Elysée shares five ways you and your team members can respond with care.
Your body doesn't necessarily tell the difference between a promotion and a deadline. In her first wellness blog for SALON TODAY, Wellify Co-Founder Laura Fuqua explains why even good stress has an impact.
Popping up across the UK, Menopause Cafés are helping women seek professional help with their menopause journeys. What better place to play host to one of these gatherings than a spa?
New services on the menu can create new opportunities, but they can also expose your business to greater liability. SASSI's Kathy Lopez shares a few services that pose greater risk, discusses some of the mistakes owners make when expanding their menus, and lists simple risk management strategies.
From acrylic monomers to airborne bio-dust, the air inside a nail salon carries risks most professionals never see coming. Aerovex Systems reveals the source-capture and room-purification strategies that are setting a new standard for salon safety.
Good hair starts at the scalp. But most salons aren’t offering services or products that address scalp health. Relish, a new product line from the founders of Signature Formulations, has everything salons need to deliver an effective head spa service and offer guests a robust at-home scalp care line.
A new book by Joel Steele shows that the most powerful change people can make is to think differently if they want different results. The author believes in the 'Life Switch' so fervently that he's willing to donate $1 million from book sales when he sells his millionth copy.
New global search data from beauty and wellness booking platform Fresha reveals that Botox remains the world’s most in-demand aesthetic treatment in 2025—but regenerative “tweakments” like polynucleotide injections, thread lifts and IV drips are seeing explosive growth across key markets.
As rates of anxiety, depression, and substance use continue to climb across the U.S., conversations around mental health are more urgent than ever—yet one crucial perspective remains missing. In her captivating new book, Aymie Daniels introduces the little-known concept of “Spiritual Emergency” and opens a timely conversation about how America understands (and often mislabels) extreme psychological states.