Salon Management

The Psychology of Gift Giving
Shortcuts' Gabe Ormando uses research to prove that experiences make the most meaningful gifts, as well as some helpful strategies for designing a solid gift card program.

3 Keys to Financial Means
Patrick McIvor says these three things will help you on your journey to financial success.

One Good Deed Leads to Another: Dedication to Community Service
For two salon owners, a dedication to community service blends right into their business.

Data Stories: The Commitment List
Laura Ortmann and the management team at Ginger Bay Salons and Spas learn they can accomplish big goals more easily after they developed The Commitment List and started assigning goals and accountability to specific team members.

The Fabio Sementilli Professional Mentorship Scholarship
The Beauty Changes Lives Foundation is commemorating the legacy of educator, mentor and visionary Fabio Sementilli with a scholarship honoring his contributions to professional beauty education.
How to Manage a Negative Yelp Review
At Premiere Orlando 2017, Matthew Wiggins of Social Beautify shared pointers for how to manage negative reviews on Yelp and use it as a platform to build your business.

SALON TODAY RECOMMENDS: 5 Areas of Expansion That Every Salon Should Explore
Here are five areas that are smart focuses for development in 2017.
Sponsored by Aveda Means Business

SALON TODAY RECOMMENDS: 5 Salon Business Topics to Be Aware of in 2017
Business is always changing and salon owners need to know the next best practices if they don’t want to be left in the dust. Aveda Means Business has been sharing articles on the ways business is shifting between you and your staff, as well as you and your clients. These are the discussions to be involved in to stay ahead of the curve.
Sponsored by Aveda Means Business

Men of Style
Men are taking more time with their appearance than ever before. Embrace this, and amp up your retail by helping them achieve these star-inspired looks.

The Fighter: How a Barber Almost Lost His Career
An industry veteran of 10 years and a barbershop owner for three, Richard Silvestro’s career almost came to a screeching halt—but he didn’t let it.

SALON TODAY RECOMMENDS: Salon Success Stories—Referrals, Retail, Online Booking and Hiring
Salon ownership is about innovation; implementing new methods that will grow business and client satisfaction is key. At SALON TODAY, we're always on the lookout for accounts from salon owners on ways that they have made their business more efficient and profitable. Here are a collection of success stories gathered by Aveda Means Business which outline paths to gaining referrals, growing retail sales, implementing online booking and hiring smart.
Sponsored by Aveda Means Business

Pravana's Show Us Your VIVIDS is Back! Enter Now!
Entry submissions are open now until June 30, 2017 and will be judged based on creativity, technique, execution and overall impact.

Experiencing the ISBN Conference
Enjoying scavenger hunts, ice cream socials and eco-tours, salon owners and managers at the 2017 ISBN conference experience prime networking while learning how to create better experiences for their guests.

Instagram Superstar @phildoeshair Calls on Hairdressers to Donate to Cancer Research
Hairdresser and beauty industry Instagram star Philip Ring talks about his cancer story and thanks the beauty industry for coming together to support him. As a proud member of the CosmoProf family—a family that is bringing the entire industry together to support City of Hope and its efforts to CURE cancer and other diseases—Ring calls on other hairdressers to donate and join the fight.

Data Stories: Starting with the Big Picture
Before she takes the stage at the Data-Driven Salon event in Atlanta June 25-26, Hair and Co. BKLYN's Allyson King shares her goal-setting process with her employees and it all starts with the big picture.

Tu'el Launches Complete Community During IECSC
Tu'el will launch the Tu'el Complete Community during IECSC in Las Vegas this June.

ColorProof Founders Support and Promote SeriousFun for Children
ColorProof Founders Jim and Cheryl Markham affirmed their support of the SeriousFun Children's Network.




