Salon Management
What's on your Compromise List?
Every leader has one. It's that list of leadership projects, tasks and responsibilities that you prefer to avoid, ignore or bestow with your highest level of procrastination. It is truly amazing how you can find a zillion low-level things to do rather than tackle your compromise list and check off a few items.
by Neil Ducoff
The Carrot, the Egg or the Coffee?
The national economic downturn and resulting credit crunch has undoubtedly had an impact on the professional beauty industry. It has affected most salon owners with a decline of their salon business and profits. Other salon owners, who’ve viewed this as an opportunity, have been impacted in a positive way.
BangZ Salon: A Former Masonic Temple
Just one look at the building that houses BangZ Salon and Wellness Spa in Montclair, New Jersey, and you wouldn’t be surprised to learn it served as a Masonic Temple for more than a century. With its original arches still intact, refurbished stained-glass windows and eight of the original church pews (now covered in faux-ostrich leather), owners Richard Cronk and Dominick Sansevero had the goal of maintaining the original architecture as much as possible.
The New SALON TODAY 200
The new SALON TODAY 200 moves beyond growth to honor best business practices.
Setting the Stage
Michael Baker believes a stylist’s station is the 5’x5’ stage on which they perform in front of an audience—the guest. With that in mind, the creative director for Neill Corporation developed an interactive jump drive containing a video presentation to help hairdressers focus on giving a great performance.
The Go Giver (book review)
Reviewed by Mary Swank, co-owner of Simply Swank
How to Assist Madoff's Victims
Located in Chester, New Jersey, Frank Anthony Salon and Spa (frankanthony.com) clients have been hit where it hurts by Bernie Madoff, AIG and Wall Street losses. To help out clients during a tough economy and keep staff members busy and cash flowing, owner Frank Warner launched two new marketing programs this spring—Interview Cuts and Color and the Frank Anthony Stimulus Package.
Laptops and WiFi for salon clients
For many clients, the internet is a lifeline to their professional and personal lives.
Service Spotlight: Regenerating Thairapy Treatment
Service Spotlight: Regenerating Thairapy Treatment
PBA’s Business of Beauty Study is a Retail Mythbuster
Cosmoprof Symposium 2009 kicked off early Sunday morning by digging deep into the research revealed by the landmark Business of Beauty study. To pique the interest of owners, Presenter Neil Stern demonstrated how an overall 3 percent increase in retail sales would mean an additional $30,000 in revenue and $15,000 in incremental profits to a salon.
by Stacey Soble
Software Case Studies
Various salon industry professionals talk about the business and the impact of software.
Top Tip: Hire Slow, Fire Fast
People interview well. They are bringing their A game and intend to deliver a great performance. So you see the best. To slow down the hiring process we have a three part interview cycle where they interview with me last.
Ooops! Marketing Mishaps
Rolling out a new marketing initiative is like rolling the dice. Sometimes the idea pays out big, sometimes it falls short. We want to know about those marketing programs that have missed the mark. What was the original idea? What results did you expect? What actually happened? How would you change it if you had it to do over?
by Stacey Soble
Social Networking in the Salon
Facebook, Twitter, My Space, Yelp!— social networking sites help us keep up with news from family and friends, but, used correctly, they also can help you build your business.
Boosting Your Online Presence
What shows up when you do a Google search of your salon’s name? Robert Andrew Salons & Spas (robertandrew.com) in Gambrills, MD, owned by Robert Zupko, decided they wanted to boost their number of responses in search listings and hired an ...
by Stacey Soble
Down at the Dog Wash
At T’eez—A Thomas Sena Salon in Omaha, Nebraska, philanthropy is for the dogs—literally.
by Stacey Soble
The Dress Dilemma: Customer Service in Action
We have all heard stories of Nordstrom's legendary customer service. After shopping for a cocktail dress for Cosmoprof North America, I got to witness that stellar service in action.
by Stacey Soble