Salon Today
MenuMENU
SearchSEARCH

The Carrot, the Egg or the Coffee?

The national economic downturn and resulting credit crunch has undoubtedly had an impact on the professional beauty industry. It has affected most salon owners with a decline of their salon business and profits. Other salon owners, who’ve viewed this as an opportunity, have been impacted in a positive way.

Leon Alexander
Leon AlexanderPresident of Eurisko
Read Leon's Posts
July 10, 2011
2 min to read


The following is a way to see which category of the above you and your salon fall into:

Fill three pots with water and place each on a high fire. After the pots come to boil, place a carrot in the first, an egg in the second, and ground coffee in the third. 

Ad Loading...


After about 20 minutes, turn off the burners. Fish the carrot out and place it in a bowl. Pull the egg out and place it in another bowl.  And finally, ladle the coffee out into a third bowl. 


The carrot will be soft, and the egg, after pulling off the shell, will be hard-boiled. But the coffee will taste good and have a rich aroma.


Each of these objects faced the same adversity: boiling water. Yet, each reacted different. The carrot went in strong, hard, and unrelenting. After being subjected to the boiling water, it softened and became weak. The egg had been fragile, and its thin outer shell protected its liquid interior. After sitting through the boiling water, its inside became hardened. The ground coffee beans were unique. They actually changed the boiling water. 


"When adversity (either personal or business) knocks on your door, how do you respond? Are you a carrot, an egg or a coffee bean? 


Are you the carrot that seems strong, but with pain and adversity wilts, becomes soft and loses your strength? 

Ad Loading...


Are you the egg that starts with a malleable heart, but changes with the heat, becoming hardened and stiff? Your shell looks the same, but on the inside you are bitter and tough with a stiff spirit and hardened heart? 


Or are you like the coffee bean? The bean that actually changes the hot water, the very circumstance that brings the pain. When the water gets hot, it releases the fragrance and flavor. If you are like the bean, when things are at their worst, you get better and change the situation around you. When the hour is the darkest and trials are their greatest, do you elevate yourself to another level?


Are you a carrot, an egg or a coffee bean?


The happiest of people don't necessarily have the best of everything; they just make the most of everything that comes along their way. The brightest future will always be based on a forgotten past; you can't go forward in life until you let go of your past failures and heartaches.


The future pioneers of our industry have formulated a strategic blueprint and sustainable competitive advantages for their salons that ensure they flourish in all economic climates.

Ad Loading...


These owners are the coffee beans!  Wake up and smell the coffee!

Subscribe to Our Newsletter

More Salon Management

Nicki Wenz (above) and Allison Stock of Zandi K Salon

The Heartbeat of Zandi K's Success

After moving to Colorado and teaching at a cosmetology school, Allison Stock joined Zandi K as a stylist, eventually becoming part of the Leadership Team, Education Team and Master Bridal Team. Today, as Director of Operation, Stock is Owner Nicki Wenz's right hand, managing human resources and operations, education and career development, and coaching and culture.

Ad Loading...
Solar panels on a commercial building.

Shedding Light on Solar Tax Credits for Your Beauty Business

Buried inside the One Big Beautiful Bill Act are federal solar tax credit changes that deserve your attention now. Two of the credits that matter most to commercial property owners, the Investment Tax Credit and the Production Tax Credit, are still available, but only if you move fast. A third, the Commercial Building Energy Efficiency Deduction, has a hard termination date that is closer than most people realize.

The Salon Ghost Report: Stop Wasting Hours Chasing Unqualified Applicants

Up to 40% of hair stylists ghost the salon interview stage, leaving owners trapped playing endless phone tag with uncommitted applicants. This data-driven report breaks down why traditional job boards create recruitment friction and reveals the modern messaging strategies high-growth salons use to get pre-qualified talent to actually show up. Learn how to transition from cold calling to high-conversion conversations that protect your time and fill your chairs.

Sponsored by Beautista

2026 Beauty & Wellness Summer Marketing Calendar

Keeping your appointment book full when clients are in vacation mode takes more than a good Instagram post. It takes a plan. The 2026 Summer Marketing Calendar from Meevo gives salon, spa & med spa owners a month-by-month roadmap with sharp themes, key opportunity dates, and campaign ideas specifically designed for the beauty & wellness industry. Here’s to your summer season working as hard as you do!

Sponsored by Millennium Systems International

Ad Loading...

The Voice of Calm

Elyse Rogers is an uplifting presence at The Headroom who makes the team feel heard even in stressful situations. Owner Danielle Cherewyk sings her praises in this installment of Meet the Manager.

The State of Beauty and Wellness in 2026

Same-store revenue grew just 2% for the second straight year—and new guest visits declined across every segment of the industry. The 2026 Benchmark Report reveals where growth is actually happening, which verticals are pulling ahead, and what the data says about where your business stands right now.

Sponsored by Zenoti

Ad Loading...