

SALON TODAY RECOMMENDS: 5 Steps for Building A Salon Culture Where Stylists Thrive
What does your salon culture say about you and your team? Essentially, a salon culture is its values put into action. A strong, positive culture creates a salon environment that enables stylists to grow and feel enriched in their careers, ...
Sponsored by Aveda Means Business

ISBN's Support Our Future Webinar
Join Gordon Logan, ISBN’s government relations chair, and Frank Schoeneman and Tony Fragomeni from Empire Education Group, on March 2 at 2 p.m. EST/11 a.m. PST to learn how the recent developments impact your salon or spa ...

Culture Corner: Clearly Focused
After reading several great business books like Jim Collins’ From Good to Great over the past year, Oliver Steinnagel decided he needed to spend some quality time with his staff members. Steinnagel who owns Oliver’s Hair Salon in ...

Culture Club
As the lead educator for ESON (Eufora Salon Owner Network), Joanne Magana traveled the country over the past 10 years talking to salon owners about the value of establishing a solid culture.“I was surprised to find so many salons that ...

2016 Salon Today 200: Employee Education
At the best salons, education is a career-long process—from streamlined training programs designed to get associates on the floor with talent, confidence and business skills to advanced education programs that keep stylists of all ages ...

SALON TODAY RECOMMENDS: Must-Read Articles on Priceless Customer Service, Doing Away with the Front Desk and Tips for Entering NAHA
SALON TODAY is always scouring the world of salon business to find effective techniques and innovative methods for salon growth. Latest on our reading list are the insightful articles featured on avedameansbusiness.com. Below are five articles ...
Sponsored by Aveda Means Business

Protecting Your Greatest Asset with a Non-Compete Agreement
Non-compete agreements are essential to maintaining a successful business. Customers frequently remain loyal to their stylists, not the salon. Crafting legally binding, non-compete agreements protects your company's most valuable asset: the ...

MINDBODY Launches Online Educational Program MBU On Demand
MINDBODY has launched MBU On Demand, an online educational program that was developed based on the success that their clients have experienced after attending MINDBODY University events over the last nine years. By offering MBU On Demand, ...

65 Salon Business Marketing Ideas
SALON TODAY stumbled across a super helpful article dedicated to marketing tips and ideas that help promote your salon. Harms Software carefully crafted the best marketing techniques for salon businesses that feel like they are running out of ...

Up Your Retail Game With Inspiration From Living Proof's Instagram Salon Merchandising Contest
Small merchandising changes can have big impact. Salons that make a statement with beautiful, easy-to-navigate displays no doubt have clients who are more likely to shop. Plus it’s a space for salons to flex their creative muscles and ...

The 25 Most Common Sales Mistakes
Don't get caught making any of these 25 most common sales mistakes offered by MiladyPro.Lack of Commitment: Maintain a commitment to results every single moment you are at work; utilize tools and resources to implement ideas quickly.Not ...
Sponsored by Milady

Boys and their Toys
The way to a man’s heart—and ultimately his hair—is through his smartphone. Salon owners sound off on how to leverage today’s mobile technology to grow your male client base. Men love their gadgets. So could the ...

Marketing Basics: Follow Your Plan, Avoid Shiny Objects
If you don’t have a marketing plan, create one - then come back and read this post. It can be asimple plan (a few simple goals and a few simple action items to reach each goal).Now, think about your marketing plan every time an opportunity ...

Who Comes First, Your Client or Your Employee?
Every business owner knows you need both employees and customers to survive, but when it comes to prioritizing in order of importance, who comes first—the employees or the customers? Of course, most would argue the customer always comes ...

Rental Realities: A First Look
As publisher of the Modern Salon, SALON TODAY and First Chair magazines and online platforms, MODERN SALON Media is unique in covering and working with all segments of the professional salon industry—from cosmetology students to stylists ...

Hotel Guests Become Nail Salon Clients at 70 Park Avenue Hotel’s Manicure Concierge
Guests in a hotel are almost always there for an event that they want to look great for, whether it’s a vacation, a wedding or a business meeting. However, after the hassle of packing and travelling, there’s always something that ...
The Hybrid Salon
Salon Rootz’ Sheila Barco and Jen Tryon create an independent space for senior stylists ready for the next step.




