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In The Know|News|Nov 3, 2011

The Beauty Agents 2012

The Beauty Agents is the only talent/speaker bureau and directory to exclusively represent the professional industry’s speakers, artists, educators, photographers and business resources.

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In The Know|News|Oct 13, 2011

Learn How to Market through Facebook

With nearly 750 million users on Facebook, it is no longer a question of whether your salon should have a presence there, but how to do it. In a free webinar sponsored by the National Association of Eco-Friendly Salons and Spas, Social Media Coach and Strategist Kathy Sipple will demonstrate how to make Facebook a smart and sustainable part of any salon marketing program.

In The Know|News|Oct 12, 2011

Creating Demand for Your Salon

As a successful salon owner, Scott Buchanan knew about marketing strategies that boost business, such as appointment confirmations, online surveying of clients, referral programs, and customized promotions to the salon’s database. As a busy owner of three New York-based salons, he and his staff had a difficult time finding time to manage all those mundane efforts. In November 2010, Buchanan adopted DemandForce, an integrated marketing and communication platform that automated all those efforts. Now, a year later, he credits DemandForce with generating an additional $64,000 of revenue over the past 12 months.

In The Know|News|Oct 7, 2011

Farmhouse Fresh Backcountry Carmel Body Milk

Farmhouse Fresh's Sweet Cream Body Milk has been infused with a golden-carmel fragrance that rivals the finest creme brulee. The feel is light, and it pours like milk. This silky vegetable-based lotion will keep skin soft throughout the day, and ...

In The Know|News|Sep 29, 2011

Find The Right Salon Space

Commercial real estate guru, and President of Cursor Realty Corp, Willow Shambeck, works directly with renters looking for the perfect salon space. Here she provides SALON TODAY with tips on what salon owners should consider before buying in regards to market, location and incoming costs.

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In The Know|News|Aug 20, 2011

Write Your Own Salon Script

Rasheeda Moore, is one of the fabulous salon directors, at Red 7 Salon, with locations in Chicago and Evanston, Illinois. When not running the front desk, Moore is active in the theatre/improve world. In a recent conversation with owner Jason Hall surrounding the summer of upcoming movie blockbusters, they came up with a great twist on how it relates to what they do everyday at Red 7. We are lucky they wanted to share it with other owners and managers in the SALON TODAY audience:

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