
In The Know

Reuzel Partners with Liquid Death to Launch New Pomade
Men’s grooming brand, Reuzel, has collaborated with Liquid Death to launch Severed Head Strong Hold Clay Pomade, infused with Liquid Death Mountain Water.

Eurisko Design and Salon Cadence Announce a Strategic Partnership
The new collaboration leverages the respective strengths of both companies, helping them bring innovative salon design and profitability to salons across North America.

Salon Savvy: Avoiding Tax Pitfalls with Style
With tax day looming ahead, Tax Law Experts Tina Azarvand and Claudia Vasquez outline some of the common pitfalls where salon owners make a misstep when it comes to filing (or not) their tax returns.

Salons and Mother Nature Win Big in Waste Warrior Awards by Vish
After analyzing data captured from more than four million services mixed on its color management technology, Vish identifies the greatest Waste Warriors.

ISBN Explores the 'Year of Impact'
The conference for multi-unit salons, spas, barbershops and wellness service businesses brings data, networking and commerce to Loew's Ventana Canyon Resort in Tucson, April 8-10, 2024.

Boulevard Launches New Capital Program Designed for Self-Care Businesses
Boulevard Capital delivers fast funding to help salons, spas, barbershops and medspas accelerate growth.

Beautynova Names Cory Couts as President, North America
Beautynova, maker of milk_shake, names Cory Couts to lead the company’s aggressive growth and expansion plans in the U.S. and Canada.

Cos Sakkas Named International Hairdresser of the Year
TONI&GUY global creative director and current British Hairdresser of the Year Cos Sakkas has been named International Hairdresser of the Year for a record-breaking third time.

Carol Augusto: A Passionate Advocate for Beauty Business Education Passes Away
Carol Augusto, executive director of Serious Business for the past 20 years, passed away in late February. A lifelong learner, she spent her life helping salon leaders grow both professionally and personally.
The Professional Beauty Association Announces its Beacon Class of 2024
The 2024 The Professional Beauty Association (PBA) announces its Beacon Class recognizing top emerging talent in the beauty industry.

Schwarzkopf Unveils New Brand Campaign Featuring Celebrity Hairstylist Chris Appleton
Schwarzkopf is partnering with celebrity hairstylist Chris Appleton as the brand's new global color ambassador to help launch its new campaign, “What Story Will You Tell?”

Scruples Celebrity Stylist William Whatley Unveils 2024 Hair Color Looks
Scruples celebrity hair stylist William Whatley provides his creative insight into this year's hair color trends for blondes, brunettes, and reds.

Celebrity Stylist William Whatley Returns to Scruples Hair
Scruples CEO Bahira Shami leveraged Cosmoprof Miami to share news about celebrity stylist William Whatley's return to Scruples as the new creative education director.

Badgley Mischka Fall ‘24 NYFW Presentation with Hair by Back of Bottle
Learn how to recreate the Regal Knotted Ponytail and learn about the team and the products behind the style.

Beyoncé Launches Haircare Brand Cécred and Announces Cécred x BeyGOOD Fund
Introducing Cécred, a haircare brand founded by Beyoncé Knowles-Carter, launching in tandem with the Cécred x BeyGOOD Fund, awarding an annual $500,000 to fund cosmetology school scholarships and salon business grants across 5 cities chosen for their large, diverse community of hairstylists.

SalonCentric's First-Ever Pro Beauty Experience Live in Nashville
Check out the artists and brands that will be featured at SalonCentric's first Pro Beauty Experience in Nashville this March.

Oway Unveils New Agricolor Collection
A work of art for your hair, Agricolor is a versatile professional color system dedicated to purity, efficacy and environmental responsibility.




