Salon Today
MenuMENU
SearchSEARCH

Reuzel Partners with Liquid Death to Launch New Pomade

Men’s grooming brand, Reuzel, has collaborated with Liquid Death to launch Severed Head Strong Hold Clay Pomade, infused with Liquid Death Mountain Water.

by Staff
April 4, 2024
Reuzel Partners with Liquid Death to Launch New Pomade

 

1 min to read


The launch of Severed Head Strong Hold Clay Pomade coincides with Reuzel's 10th anniversary and an upcoming documentary series.

Photo: Reuzel

Barber-founded men’s grooming brand, Reuzel, has teamed up with Liquid Death to create its new Severed Head Strong Hold Clay Pomade. The product's launch coincides with the brand's 10th anniversary and an upcoming documentary series.

Known for its line of pomades, Reuzel’s products have been used on iconic actors in films such as Oppenheimer, Peaky Blinders, and Top Gun Maverick. The brand has teamed up with punk-inspired, canned water brand, Liquid Death, to create a new pomade infused with Liquid Death Mountain Water.

Ad Loading...

Adding natural definition and texture, the Severed Head Strong Hold Clay Pomade provides a workable hold that’s suitable for all hair types. The non-sticky, non-greasy formula leaves hair with a matte finish and roughed up texture. 

Infused with Liquid Death Mountain Water and nourishing ingredients such as Argan Oil and Aloe, this Apple Salsa scented formula provides a workable strong hold to create a piecey, roughed-up texture. Leaves hair with a matte finish that is water-soluble and rinses easily from the hair. 

How to Use

  1. Start by spreading a small amount evenly into your palms.

  2. Rub palms together until the clay is warm and smooth before applying to hair.

Key Ingredients

  • Argan Oil: moisturizes hair and strengthens hair follicles while boosting shine and manageability.

  • Aloe: Conditions hair and promotes growth.

For more information on the partnership or to order Severed Head Strong Hold Clay Pomade, please visit www.Reuzel.com.

Originally posted on Modern Salon

More In The Know

A man cuts a man's hair
In The Know|Articles|Aug 6, 2026

In Dubai, Clients Visit the Salon Every Week. Here’s What That Market Can Teach You

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.

Volunteers at HairToStay Does the Bay
In The Know|Articles|Jul 30, 2026

Take the Plunge with HairToSay Does the Bay

In October, volunteers plan to walk and take the plunge during at the annual event, HairToStay Does the Bay. Find out how you can participate and support the organization that grants subsidies to cancer patients so they can receive cold cap treatments to save their hair during chemotherapy.

Ad Loading...
Headshot of Sheue Pella
In The Know|Articles|Jul 28, 2026

The Invisible Work of a Rebrand

In this rare essay, the president of a haircare brand takes us behind-the-scenes into a world we never see when we pick up a product off the shelves--the arduous, thought-probing, second-guessing journey of rebranding a legacy product line. Not only is her reflection fascinating, but it is also incredibly useful for any salon owner or manufacturer contemplating their own brand.

Ad Loading...