Unreasonable Hospitality Salon Style
After reading Unreasonable Hospitality, Salon Blond's Victoria Marino and her team brainstormed ideas for elevating and personalizing the guest experience in their salons. Marino shows what they came up with in an episode of Salon Insider.
by Stacey Soble
The Golden Touch: Luxury Service Helps Drive Loyalty at J Gold Salon
Inside the Systems That Power an Elevated Salon Experience From seamless online booking to a team-first culture, J Gold Salon in Atlanta offers more than great hair—it delivers consistent, high-touch service with the help of partners like Boulevard and American Express.
Sponsored by Amex
The Surprising Role of Payments in Creating a Great Client Experience
What keeps clients coming back—and bringing their friends—is a seamless, frustration-free experience from booking to checkout. Discover how payment preferences shape client loyalty and why modernizing your payment process may be the smartest upgrade you make this year.
Sponsored by Discover/Boulevard
Are Your Clients Spenders or Savers? How to Connect with Both
One is implusive, experience-driven and FOMO-filled. The other discipined, calculated and security seeking. Kati Whitlege shows you how to tailor the experience, conversation and retail recommendations to both.
How Net Promoter Scores Measure Client Loyalty and Help You Steer Your Business
Instead of client retention and online reviews, Kip Dodson relies on Net Promoter Scores to track client loyalty at A Moment's Peace Salon, identify gaps in the client experience, reward staff on customer feedback and continuously improve their service offerings.
by Stacey Soble
Navigating Trauma Disclosures in the Chair
May is Mental Health Awareness Month, and the special connections stylists share with clients sometimes leads to clients discussing topics that stylists find tough to navigate. Saprea's Chris Yadon offers five tips for receiving clients' sensitive disclosures.
Success at the Top: Thriving on Madison Ave.
Salon owner Nuri Yurt had a dream of owning a salon on New York City’s Madison Avenue. "Through perseverance, hard work and stellar customer service, he and partner John Kaygisiz founded Toka Salon in 2007.
Sponsored by Amex
Vagaro’s New AI Features and Communication Tool Pave the Way for a More Efficient, Profitable Business
Vagaro has consistently been at the forefront of salon software technology, helping businesses be more efficient, create more effective communication, and even improve company culture. Now, Connect by Vagaro, the platform’s two-way communication capability, and Vagaro’s new generative AI tools are giving owners new opportunities to grow and expand.
Sponsored by Vagaro
5 Things that Keep Clients Coming Back to Your Salon
While making new clients is always a growth strategy, keeping the ones you have is even more sustainable. Coach Dawna Jarvis shows you five ways to keep them coming back time and time again.
Interviewing for Customer Experience Rockstars
Hire for heart, train for the part. With a list of sample interview questions, Customer Experience Guru John DiJulius shows you how to hire customer experience rock stars.
Episode 2: Managing Your Beauty Business Smarter with AI
In the second conversation in the Innergize Leadership Huddle series, Zenoti CEO Sudheer Koneru discusses how different roles in the salon—owners, managers, CFOs and the front desk—are using AI to better manage their businesses and coach employees. Then he reveals big plans for a Shark Tank-style competition at Zenoti’s Innergize conference.
Sponsored by Zenoti
Net Promoter Score: A Single Metric to Measure Client Experience
Kip Dodson, owner of A Moment's Peace Salon and Spa in Franklin, Tennessee, embraces the Net Promoter Score to measure client satisfaction, give his team a report card and prove the value of his business and the industry.
3 Questions About Wigs: Helping Your Newly-Diagnosed Salon Client
A wig is a great choice for hair substitution during a cancer diagnosis but where do you begin to find the right one? Kim Becker, founder of Hello Gorgeous! of HOPE, Inc. suggests what questions to ask a salon guest going through cancer treatment.
Perfect Wines, One Glass at a Time
The Wine Connoisseur Sommelier System is a 'single serve' dispensing system that allows salons to offer guests a variety of wine without the hassle of opening, storing and chilling multiple bottles.
by Stacey Soble
5 Ways to Craft A Better Client Experience
As competition for a client's business heats up, one of the best ways to retain their loyalty is by offering an enhanced experience. Salon Cadence's Ronit Enos shows you five quick ways to craft a better experience.
Earth Month: Learn How to Make Your Suite More Eco-Friendly
Celebrate Earth Month and join the global movement towards sustainability by making your beauty and wellness business more eco-friendly.
CLICS AI Technology to Power Goldwell Digital Depot System
Goldwell Topchic and Colorance color lines become mixable using CLICS AI technology, building on the brand's hair color pressurized canister packaging innovation.