
Take Action Guide: Wigs for Kids
SALON TODAY's Take Action Guide profiles philanthropic organizations supported by and organized for the professional beauty industry. Here we introduce you to Wigs for Kids.
2014 March Musts: Reviewing Retail
Peter Millard reviews some key rules of retail in the March issue of Salon Today.
Soul Purpose
Horst Rechelbacher was a man who spoke through his soul and the world listened.
Reviewing Retail
SALON TODAY’S Musts Column tends to take a spring cleaning theme each March, but this year, we thought we’d take a moment to review some key rules of retail, according to Peter Millard, author of Reinventing Space: The Clear Logic to Successful Salon Design and Retail Merchandising and the creator of Peter Millard Salon Lighting. In his book, he recommends the following:
Grow Your Salon by Motivating Your Team
The Grow Series' Antony Whitaker shows you how to motivate your team by fulfilling their six basic needs--learn what they are...
Can You Write Off Your Salon's Good Works?
Salon industry tax advisor Larry Kopsa examines a salon's different charitable options and the tax ramifications of each.

Team Meetings and Advanced Education in the Salon
The Hair Salon is a reflection of its owner and the company image, ethics and ultimately its success are often completely in the hands of the salons employees. Therefore it's crucial that a sound hairdressing team is established first, regardless of its size.
Reflecting on NAHA: Lunatic Fringe
Does your salon have what it takes to put a team together for NAHA? SALON TODAY visits with Lunatic Fringe's Steven Robertson, who helped lead his salon to a Salon Team of the Year award in 2013.
How to Think Like a Genius
Eurisko's Leon Alexander studies genius thinkers in an effort to help salon owners think more creatively.

The Impact of Digital Coupons on Salons
The advent of digital couponing is changing the way advertisers and consumers engage with one another. Linkup Marketing's Valorie Reavis explores this trend's impact on today's salons.
Reflecting on NAHA: Jackson Ruiz Salon
Allen Ruiz, co-owner of Jackson Ruiz, discusses what it takes to put together a winning submission for NAHA's Salon Team of the Year award.
Reflecting on NAHA: Salon Pure
Anna Pacitto from Montreal's Salon Pure reflects on what it takes to create a winning NAHA Team of the Year entry.

Mobile is Now the Choice for Email: What Does That Mean to Salons
With mobile devices overtaking PCs as the preferred platform for opening emails, Linkup Marketing's Valorie Reavis reminds salons to make their digital communications mobile friendly.

The Fast-Changing Salon Market: A Designer's Perspective
Interior Designer Leslie McGwire talks about how keeping up with design trends impacts a salon's bottom line.
Gauge Your Salon's First Impression
Interior Designer Leslie McGwire helps you see your salon through others' eyes.
Does Your Salon Need a Pick-Me-Up?
Enter SALON TODAY's Total Salon Makeover competition and you could be eligible for prizes totaling more than $30,000, thanks to Keratin Complex, STX, and Takara Belmont. Find out what you need to do!
Spoke and Weal: Launching a New Salon Venture
As Spoke and Weal prepares to open its San Francisco and Los Angeles locations, owners Joy Reyman and Christine Thompson talk about the success and setbacks or launching a new salon venture.




