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Director of Brand Content Strategy, MODERN SALON and NAILS
Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative.
Anne has been honored to be a judge of the North American Hairstyling Awards (NAHA), and the Wella TrendVision Awards. She has launched and hosted the MODERN SALON Independent Boot Camp and the brand-first Indie Pro Awards. As a subject matter expert, Anne has been tapped for her industry expertise by many media outlets. She has been a guest on a Global Wellness Summit webinar discussing the beauty industry and the COVID pandemic, on a virtual conference for the Professional Beauty Association (PBA) and their Executive Summit, and has had the pleasure of sharing the stage with many beauty industry luminaries. She has interviewed beauty legends, billionaire beauty business changemakers, and countless beauty makers and she is grateful there are still so many stories to tell. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA.
Last year, we reported on the terrible tragedy at a salon in Seal Beach, California. A shooting that devastated a salon family, shocked a community, and deeply affected the nation.
The ColorProof Envoy Program offers stylists a complete understanding of the ColorProof brand and its products, making them the in-salon experts.
The dynamic duo behind Naked Audience Productions, Bonnie Bonadeo and Alejandra Crisafulli, are helping stylists tap into their star power to share that on platform, at work and in their lives.
Schwarzkopf Professional USA recently launched a revamped, updated website.
Recently, Farouk Systems, presenting sponsors of 2012 Miss USA and Miss Universe, challenged women to submit their best “Bad Hair Day” photo along with an essay describing how winning a makeover from CHI would benefit and help to “makeover” their lives.
The International Makeup Trade Show (IMATS) in Pasadena, CA welcomed makeup artists, makeup enthusiasts and media to three-days of education, makeup bargains, and an awards show for Beauty Vlogger of the Year on YouTube.
Stages present a September workshop in CA that will help stylists and beauty professionals deliver a message that's remembered.
Bésame Cosmetics has appeared in "Mad Men", in the Oscar-winning film, "The Artist" and is now on the shelves of salon and spas worldwide.
Bellus Academy encourages students to challenge themselves with the S.T.A.R. Competition.
Beauty Industry West honored Jim and Cheryl Markham with their Entrepreneur of the Year Award.
American Board of Certified Haircolorists presents their haircolor educational conference in Los Angeles.
Kim Vō prepared to launch the new BLONDME system from Schwarzkopf Professional with color preparation at his salon in Beverly Hills.
With her signature talons adorned with Artistic Nail Design Colour Gloss in Vivid, a vibrant, eye catching yellow gel polish. Rihanna rocked Miami.
As the Founder of OPI, George W. Schaeffer’s passion for color built the Professional Nail Care Industry. Now, as ‘The Godfather of Color’, he has created Aloxxi, an all-inclusive color program.
The official website of Simplicity Hair Extensions is now live.
Tom Porter, Founder and President of Malibu Wellness, Inc., presents a primer on how summer fun can dull blonde color and offers a solution.
At an annual event organized by the Professional Beauty Federation, beauty professionals demonstrate what they do best. Part Two of two parts.
