Call it the Mad Men effect-- vintage styling and feel is influencing everything from hairstyles to lingerie to cocktails. Bésame Cosmetics, a full makeup range including bullet-case lipsticks, foundation, rouge, lip glazes and balms, mascara, eyeshadow, and powder, was a tribute to the romance and ritual of makeup application. Bésame will make its Cosmoprof Las Vegas debut this July.
“The salon and spa segment is our fastest growing market,” says Fergus Hernandez, co-owner of Bésame Cosmetics. “Our clientele appreciate the vintage inspired packaging and quality products- not to mention the niche-limited edition feel to our line.”
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The new launches will include a Violet Brightening Powder, Eye-Allure; a new cake liner and mascara set, a limited edition with Kenley Collins (Project Runway All Star) and a Rose Lotion.
Bésame’s co-creator Gabriela Hernandez is a makeup artist, cosmetic historian and author of “Classic Beauty, The History of Makeup” a reference book that chronicles historic trends in makeup and the changing definition of beauty.
With a mission to support stylists with exclusive professional products and technique-driven education, TruBeauty Concepts gives them the tools they need to be successful and profitable.
Stylists Yene Damtew and Jamal Edmonds launch Coil Event, a textured hair event for working stylists with hands-on education, live demonstrations, industry conversation, and networking.
The easily wearable formula delivers XL volume, extreme length, and a weightless, lifted finish without the heaviness of traditional volumizing mascaras.
The International SPA Association recently announced that Jefferson Fisher, Jamie Kern Lima and Zack Kass are the keynote speakers for its 2027 Conference, scheduled for March 3-5 at Mandalay Bay in Las Vegas.
Life of Riley Salon Supply and Riley Salon Resources are back in the family, as Kelly Huether acquires the professional distributor he co-founded in 2013.
BaBylissPRO and IGK have partnered to launch the BaBylissPRO Studio Trunk, transforming the professional tool brand’s digital Style Studio into a physical experience for the first time in its sixty-year history.
K18 Biomimetic Hairscience has partnered with Beauty Changes Lives to launch the K18 Future of Hair Scholarship, aiming to support aspiring professional stylists by reducing financial barriers to cosmetology education.